- Operate media planning and buying for a client portfolio on a specific channel, when required
- Align media planning and buying with Media Experience (Mx) Development guidelines, omnichannel strategy, and appropriate decision frameworks
- Ensure smooth campaign execution while respecting deadlines
- Ensure client satisfaction with campaign delivery and performance
- Be accountable for target objectives and productivity plans
- Drive trading teams toward their objectives
Requirements
- 0+ years in media planning or media trading
- Experience in a media agency or trading desk
- Master’s degree in Business, Marketing, or Advertising
- Intermediate English
- Media planning and media buying knowledge
- Mx expertise
- Strong knowledge of media, tech, data, and content partners and suppliers
- Advanced programmatic knowledge
- OSEP knowledge
- Proficiency with media planning tools
- Proficiency with operational performance management tools such as Pilot and IOMT
- Experience with business intelligence software such as Tableau, Datorama, or Power BI
- Knowledge of advertising technologies such as ad servers and ad platforms
- Proficiency with office software
Core Competencies
Demonstrates expertise in media planning and buying, with a strong focus on campaign execution and client satisfaction. Proficient in utilizing media planning tools and business intelligence software to drive performance and meet target objectives.
Highest-signal resume keywords
- Media Planning Knowledge
- Media Buying Knowledge
- Advanced Programmatic Knowledge
- Proficiency With Media Planning Tools
- Master's Degree In Business, Marketing, Or Advertising
Hard Skills
- Media Planning
- Media Buying
- Mx Expertise
- Operational Performance Management
- Business Intelligence Software