Senior Marketing Data Analyst (Barcelona)

Senior Marketing Data Analyst (Barcelona)

03 sep
|
Social Point
|
Barcelona

03 sep

Social Point

Barcelona

Experteer Overview
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As a Senior Marketing Data Analyst, you design and drive analytics solutions that inform marketing performance and growth. You will shape the technical direction of analytics, build data pipelines, and create tools for partner teams. Your work translates complex data into actionable insights for senior stakeholders. The role blends statistical rigor with AI-enabled automation to accelerate decision-making. Join a cross-functional team in a dynamic gaming company and help scale data-driven strategies across Zynga and Socialpoint ecosystems.
Compensaciones / Ventajas
• Partner with marketing and cross-functional teams to identify growth opportunities and shape strategic initiatives
• Lead analytical deep dives to surface insights and translate them into actionable recommendations
• Visualize and communicate findings to enable data-driven decisions across the organization
• Apply statistical methods to evaluate performance and account for uncertainties




• Prototype AI-driven automation to streamline investigations and improve decision-making
Responsabilidades
• Predictive modeling, statistics, experimental design, optimization, data visualization
• Understanding of marketing metrics and KPIs, including campaign optimization, LTV modeling, and incrementality analysis
• SQL and Python proficiency; experience with Redshift, Databricks, PySpark, and Airflow
• Strong analytical and problem-solving abilities; translate xqbhyrx ambiguous questions into insights
• Excellent communication; explain complex data in simple terms
• Familiarity with AI/ML concepts is a plus
• Team player with proven data analytics/datascience experience
• Bachelor in Computer Science, Mathematics, Statistics, or Economics; Masters preferred
Requisitos principales
• hybrid working model
• 25 days annual leave
• private medical insurance
• device choice
• language lessons
• professional development budget

📌 Senior Marketing Data Analyst (Barcelona)
🏢 Social Point
📍 Barcelona

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