Job description
Location: Madrid, Spain
Language requirements: Fluent in Spanish, Portuguese & English [both written & verbal]
Job type: Permanent
We are currently looking for an exceptional Digital Operations Manager to join our central team as part of our outsourced collaboration with The Coca-Cola Company across Europe. This Digital Operations Manager will help us to drive our mission in bringing innovative experiences, data-driven thinking and digital capabilities into a constantly changing ecosystem on a project basis.
What you’ll do for us? Your main responsibilities:
- Own the implementation and launch of campaigns and promos, ensuring consumer experiences are executed in the markets in the most effective way to convert to digital transactions.
- Operate and manage Coca-Cola digital platforms (website, mobile application, CRM) including content localization and platform management on a local market level.
- Manage and maintain Coca-Cola App in terms of content and promo/loyalty set up and maintenance in coordination with Digital Manager.
- Ensure the website and Coca-Cola App are up to date with content and necessary legal documents.
- Create landing pages and article pages in the CMS.
- Prepare QR codes for all relevant POS materials and monitor and optimise results.
- Lead and execute the CRM build,approval and launch.
- Be hands on with local Coca-Cola digital platforms, report bugs and perform all necessary live fixes.
- Provide local input and insights for central and local campaigns to the central and category teams.
- Perform platforms tagging in order to prepare in-depth report results of each campaign.
- Prepare the UAT for all promos and campaigns as well as aligning with Digital Managers on all fixes prior launch.
- Prepare campaign in platforms' PROD version and launch it in agreement with Digital Manager.
- Ensure all technical elements are set up correctly within any promotions or campaigns.
- Collaborate with the data team to provide all info
📌 Digital Operations Manager Iberia (Madrid)
🏢 Konecta Digital and SL&E Team for Coca-Cola
📍 Madrid
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