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As a category-defining company, we’re shaping what the future of learning looks like at general scale.Every Preply lesson sparks change, fuels ambition, and drives progress that matters.
Joining Preply means helping define the future of education at global scale, and building something that truly matters for millions of people, every day.As Head of Marketing Expansion, you will own the end-to-end marketing strategy for this mission.
You will operate as a senior leader and thought partner to the VP of Performance Marketing and Growth and the core Expansion team, setting the strategic direction for how we position, launch, and scale Preply across new categories, audiences, and markets.
Define and own the marketing vision for Preply's Expansion mission: Set the strategic direction for how we market new verticals and new audience segments at scale,



ensuring marketing is a key driver of mission success from day one.Lead the development of positioning, messaging, and channel strategies for Non-Language Subjects and emerging learner personas, translating business ambition into executable marketing plans.Drive brand positioning as a strategic enabler: Partner closely with Brand and Product Marketing to evolve how Preply is perceived beyond language learning, ensuring positioning decisions are grounded in customer insight and validated before full-scale deployment.Set the performance framework for Expansion marketing: Lead cross-functional alignment at a senior level: Act as the primary marketing voice in cross-functional forums, ensuring expansion marketing is integrated into broader business planning from validation through launch.Senior marketing leadership experience: Significant experience in marketing with meaningful time in senior leadership roles; proven track record of building and scaling marketing functions in

📌 Manager empresa de marketing (Barcelona)
🏢 Preply
📍 Barcelona