Описание

SITA provides technology and communication innovations that support airports, airlines, borders, and the integral air travel industry. Its solutions serve international airports and transportation and government clients worldwide.

Задачи

- Develop clear, compelling, and differentiated value propositions and messaging for Borders journeys and products
- Design, develop, and execute integrated go-to-market marketing programs across the marketing lifecycle, including internal communications, PR, and events
- Collaborate with Product Managers on product launches and ensure consistent branding and messaging across channels
- Curate thought leadership content addressing market trends and customer challenges
- Own the creation and management of external content, including web content, case studies, webinars, and social media
- Maintain message consistency across communications
- Provide sales teams with collateral and messaging aligned with customer needs and revenue and pipeline objectives
- Support the bid team with deal-based marketing and value propositions for proposals and pitches
- Own the planning and positioning of the Borders business at major events
- Partner with cross-functional teams to align stands and materials with strategic goals and market positioning
- Lead competitive analysis and assessment of market needs
- Use market insights to shape messaging and product positioning
- Analyze campaign performance against marketing KPIs




- Present performance reports to stakeholders and make data-driven adjustments

Требования
- 3–5 Years of proven experience in product marketing
- Strong track record of developing and executing go-to-market strategies and campaigns
- Experience working with product management, sales, and MarCom teams in complex environments
- Excellent written and spoken English skills
- Deep understanding of market dynamics, customer insights, and competitive landscapes
- Hands‑on experience managing large‑scale product launches across multiple regions
- Excellent communication and writing skills
- Experience with marketing analytics and reporting tools
- Project management experience with multiple simultaneous xcskxlj projects
- Strong organizational, leadership, and time‑management skills
- Customer‑centric approach to understanding pain points and tailoring marketing activities
- Nice to have: Experience in aviation, passion for travel and the Aviation and IT industries

Условия
- Work from home up to 2 days per week, depending on team needs
- Flex Day schedule
- Work from any location in the world for up to 30 days per year
- Employee Assistance Program for employees and dependents 24/7, 365 days per year
- Champion Health personalized wellbeing platform
- Training platforms including LinkedIn Learning
- Competitive benefits aligned with the local market and employment status

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📌 product marketing manager for border technology (Barcelona)
🏢 Enfint
📍 Barcelona