Hello, we are PEOPLESETUP , a digital HR consultancy that acts as a true partner to our clients, offering support, guidance, and solutions in everything related to people management.
Our client is an extraordinary ScaleUp based in Madrid , a pioneer in the production and commercialization of organic baby food in Spain , leading the transformation of a category long dominated by multinational companies. Today, it is the top-selling Spanish brand in its category and one of the fastest-growing online—Earning it the position of market leader in organic baby food.
The project began in 2015, founded by two entrepreneurs who wanted to offer parents natural, organic, additive-free products —just like the ones they'd make at home. Today, the brand is available at over 7,000 points of sale across major retailers, pharmacies, organic specialty stores, and e-commerce, which now accounts for 25% of its total sales. They have also begun international expansion, already exporting to countries in Europe, the Americas, and Asia.
Their value proposition is built on three principles:



food is key to health, added chemicals are harmful, and all of this can be avoided through organic food in sustainable packaging . This philosophy led them to become the first company in Spain's organic baby food sector to be certified as a B Corp . The B Corp movement promotes a new way of doing business and a different economic model —an international certification that recognizes companies meeting high standards of environmental and social responsibility and sustainability.
The extraordinary response from consumers (and their parents), sustained sales growth (+50% annually), and a clear roadmap focused on changing the world have also attracted the support of several specialized investment funds. This has enabled them to acquire a production facility in southern Spain and secured the resources needed to scale and turn their dream into a reality.
To achieve this, our client is looking to appoint a PROCUR

📌 Procurement Manager (Chamartín)
🏢 PeopleSetup
📍 Chamartín