Digital Analytics, Measurement (Madrid)

Digital Analytics, Measurement (Madrid)

30 ago
|
Roche Holding
|
Madrid

30 ago

Roche Holding

Madrid

Chez Roche, vous pouvez être vous-même et être apprécié pour les qualités uniques que vous apportez. Notre culture encourage l'expression personnelle, le dialogue ouvert et les connexions authentiques, où vous êtes valorisé, accepté et respecté pour ce que vous êtes, vous permettant de prospérer tant personnellement que professionnellement. Voici comment nous visons à prévenir, arrêter et guérir les maladies et à garantir à chacun l'accès aux soins de santé aujourd'hui et pour les générations à venir. Rejoignez Roche, où chaque voix compte.

La position

Roche Pharma is looking for a Product Owner with strong expertise in digital analytics, web measurement and marketing technology to join our international Web Intelligence team. You will own and prioritize the product backlog for capabilities that enable Roche teams to measure, understand and optimise our external digital experiences across integral, regional and local websites.

Our core technology ecosystem includes Adobe Analytics, Adobe Experience Platform Data Collection (Adobe Launch) and Adobe Target,



utilizing Adobe Experience Platform Web SDK and Datastreams, alongside consent management, reporting, SEO/GEO and the broader Adobe Experience Platform ecosystem.

You do not need to be the engineer implementing every tag or the analyst building every dashboard. However, you need enough hands‑on digital analytics and MarTech expertise to challenge requirements, understand implementation implications, make informed prioritisation decisions and work credibly with analytics engineers, analysts, personalization specialists, solution architects and web engineering teams.

You will operate within an international SAFe Agile Release Train, connecting Pharma and Diagnostics stakeholder needs with a shared analytics and optimisation backlog.

Your Responsibilities

Analytics Product Ownership & Backlog
- Own and prioritise the digital analytics and personalisation backlog, translating business needs and requests into clear

📌 Digital Analytics, Measurement (Madrid)
🏢 Roche Holding
📍 Madrid

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