About SAMY
We weren't built to follow, we were built to lead.
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a general force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.
We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
We don't play it safe. We build what's next.
Instagram | TikTok | Culture page
Role Mission
We are seeking a Data / Research & Insights Senior Analyst to join our dynamic team. This role is instrumental in transforming data into strategic insights that drive decision-making, shape innovative campaigns, and optimize business performance.
The ideal candidate combines strong analytical capabilities with strategic thinking, proactively identifying opportunities and influencing both creative and business outcomes.
Key responsibilities
- Convert complex datasets into clear, actionable insights with strategic business impact.
- Track metrics across campaigns to identify success patterns and optimization opportunities.
- Build and evolve benchmark frameworks, measurement methodologies, and reporting standards.
- Apply trendhacking techniques to turn emerging market patterns into forward-looking recommendations.
- Utilize tools like Sprinklr and Brandwatch to gather consumer, cultural, and competitive intelligence.
- Design and execute research initiatives that support client growth, strategic planning, and new business.
- Create high-impact reports and presentations that translate complex analytical data into compelling narratives.
- Partner with strategy, creative, and account teams to guide decisions and deliver regular brand performance analyses.
Skills & experience
- Proven experience leading multidisciplinary t
📌 Senior Research Analyst (Madrid)
🏢 Samy
📍 Madrid