Senior Marketing Executive - B2B Customer Marketing - London, UK
About the Role
Ready to shape how EDF attracts, engages and retains business energy customers? Do you enjoy creating targeted B2B marketing that generates opportunities, supports sales and delivers measurable customer growth? At EDF, Success is Personal. Join us and help strengthen how we market directly to business customers across Mid-Market and Large Business.
The Opportunity
As a Senior Marketing Executive - B2B Customer Marketing, you'll help develop and deliver marketing for EDF Business and Wholesale Services' direct business energy customers and prospects across Mid-Market and Large Business.
You'll create targeted campaigns and customer communications that support acquisition, retention and growth, working closely with Sales to understand priority audiences and commercial opportunities. You'll increasingly use customer data, segmentation and CRM to build measurable customer and prospect journeys.
Youll join us on a starting salary of 46,000 per annum, with the potential for an annual bonus.
This is a hybrid role based in our #London Nova North office, with an expectation to attend the office 2 to 3 days per week and work remotely for the remainder of your time.
Working across campaigns, customer communications, lead generation and nurture, you'll collaborate closely with Sales and colleagues across the wider BWS Marketing team. You'll also help connect supply customers with EDF's wider PowerSuite portfolio of products and services, supporting opportunities to deepen customer relationships beyond energy supply.
Who You Are
We're looking for a Senior Marketing Executive with a strong background in B2B marketing, commercial awareness and the ability to build effective relationships across multiple stakeholders. You'll be comfortable working closely with sales colleagues, using insight to improve performance and turning complex propositions into compelling customer communications. Are you experi
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