Trade Marketing Lead (Madrid)

Trade Marketing Lead (Madrid)

30 ago
|
Unilever
|
Madrid

30 ago

Unilever

Madrid

Trade Marketing Lead - TT & Exports

Unilever is hiring: Trade Marketing Lead - TT & Exports Function: Marketing Reports to: Regional Marketing Manager Scope: Greater Caribbean Location: Port of Spain, Trinidad Terms & Conditions: Full-Time
WHO ARE WE?

Unilever Caribbean Limited (UCL) is a publicly listed entity operating within a highly integrated regional business model. We are seeking an experienced and commercially minded Trade Marketing Lead - TT & Exports to lead.
Role Purpose

Planning, execution, coordination and evaluation of Marketing activities and projects (incl. innovation, portfolio management, consumer demos and promotion, communication (in store & out of home), budgeting (BMI management) with full accountability for the Category annual plan.
Key Responsibilities

Develop annual Category Integrated Business Plan (IBP) following UL established process, dates and deliverables.
Deliver Brand Experience Toolkit (BET) aligned with IBP Plan to Customer Marketing
Define the proper Portfolio and Price strategy to win in the market place across channels.




Portfolio management (COTC & TOTT, Smart Sourcing) and Price monitoring (competitor, strategy, GM, profitability).
Define Promo price and offers golden rules and monitor proper execution by CD Team through channels.
Own Ariba Buyer process (Procurement).
Attend and give input on innovations, trends, volume, portfolio transition (hard transition) at Demand Planning meeting.
Lead Innovation Process Management (IPM) meeting funnel phases timeframe to bring products and news to the market place as per business needs / launch date (Bosscard, BC, regulatory process - R&D;, codes creation, inclusion in S&OP;, launch, post-mortem, others).
General BETs adaptation to local markets.
Develop and manage Media Plan with local Creative and Media Agencies, including BET adapt.
Regularly Trade visits for market insights, performance and competitors.
Category performance review (One4all & Brand Report) to ensure P&L; shape and ta

📌 Trade Marketing Lead (Madrid)
🏢 Unilever
📍 Madrid

Postulate a este anuncio

Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.

Suscribete a esta alerta:

Recibe por email las nuevas ofertas de trabajo para: trade marketing lead (madrid) / madrid

Suscribete a esta alerta:

Recibe por email las nuevas ofertas de trabajo para: trade marketing lead (madrid) / madrid