- Provide operational analyses to assist User Acquisition and Growth groups by working with partner platform dashboards and exported datasets.
- Analyze campaign performance and provide timely, actionable insights to improve marketing execution.
- Respond quickly to operational performance questions that do not require internal data modelling or Data Science methodologies.
- Take responsibility for the daily oversight, tracking, and quality control of marketing technology platforms, including AppsFlyer and other advertising partner tools.
- Monitor partner dashboards to identify anomalies, tracking issues, and reporting discrepancies.
- Coordinate with external partners and bring up data issues involving internal systems to the Data Analytics team.
- Configure, monitor, and report on partner-native incrementality experiments (e.g., AppsFlyer Incrementality, Meta Conversion Lift).
- Collaborate with Data Analytics and Data Science teams to ensure accurate implementation and interpretation of experiments.




- Support operational execution while methodology and statistical evaluation remain with Data Science.
- Assist with onboarding, integration, and continuous quality assurance of external marketing and analytics platforms.
- Manage relationships with external marketing technology vendors and ensure reliable platform operations.
- Validate partner data and coordinate issue resolution across internal and external collaborators.
- Aggregate spend, impressions, installs, attribution, and performance metrics across advertising partners.
- Produce recurring operational reports for User Acquisition and Growth collaborators.
- Identify reporting inconsistencies and bring up reconciliation issues to the Data Analytics team.
- Track campaign spend against planned budgets and pacing targets.
- Proactively flag deviations, delivery risks, or unexpected performance changes.
- Build and maintain lightweight operational dashboards using partner-exported data and spreadsheet-based re

📌 Business Analyst (Barcelona)
🏢 Jobtailor
📍 Barcelona