Appear is building the infrastructure that helps brands get cited by AI:
ChatGPT, Perplexity, Google AI Overviews, Gemini. We're early, we're growing
fast, and we need someone who can sell a category that didn't exist two years
ago.

Context

Search is shifting. When someone asks ChatGPT which law firm, clinic, or
software to use, the brands that get cited win the business, and most companies
have no idea whether they're showing up. Appear fixes that. We measure AI
visibility, identify the gaps, and build the content infrastructure to close
them.

You'll be selling a problem most prospects don't know they have yet, which makes
this role genuinely hard, and genuinely interesting.

TASKS

* Full-cycle new business: from first touch to signed contract. You own the
number.
* Build and work a targeted pipeline across 2–3 verticals where AI visibility
ROI is clearest (legal, healthcare, financial services, professional
services).
* Run discovery that surfaces the problem before pitching the product.
Prospects rarely know their AI citation rate. You'll show them, then show




them what it costs.
* Lead demos, business case presentations, and commercial negotiations with
senior stakeholders up to C-level.
* Work closely with the founders on positioning, pricing, and deal structure.
Your input shapes how we sell.
* Feed market and objection intelligence directly into product and marketing.
No intermediary, no lost signal.
* Use AI natively: account research, call prep, pipeline management, follow-up
drafting. We expect this to be table stakes, not a differentiator.

REQUIREMENTS

* 3+ years in an AE role, senior BDR, or full-cycle role in B2B SaaS.
* Comfortable with commercial conversations. You can discuss pricing, ROI, and
contract terms without deferring to sales.
* Strong at asking the right questions in client meetings, not just presenting.
* Genuinely curious about AI and how it's changing search. Clients will ask
hard questions and you need to hold your own.
* Organised

📌 Account Executive (Barcelona)
🏢 Appear
📍 Barcelona