About Valeria
Valeria is building the future of HR and payroll in Spain. We're an AI-native platform that automates contracts, payroll, and compliance for companies with high employee turnover (hospitality, delivery, events, agriculture). We're rethinking how an entire industry works—moving from manual, error-prone processes to intelligent automation.
We're a fast-growing startup backed by top investors, disrupting a €5B+ industry that's still stuck in spreadsheets and legacy software.

Your Role

You'll be the first human touchpoint for prospects at Valeria. Marketing brings them into the funnel—you're the one who opens the real conversation. You'll own the top of the funnel: researching accounts, running outbound sequences, qualifying leads, and booking the meetings that turn interest into revenue.

This isn't a passive role. You'll work directly with the AE and founders to figure out what messaging works, which verticals convert, and how to build a pipeline that scales. If you perform, the path to AE is real and fast.





Be the first point of contact for inbound leads and outbound prospects—primarily in hospitality, logistics, events, and agriculture- Qualify leads based on ICP criteria and book meetings for the AE
- Work closely with marketing and the AE to align on messaging, targeting, and what resonates with buyers
- Test and iterate on outreach strategies—share what works, kill what doesn't
- Keep CRM data clean and accurate so pipeline is always trustworthy
- Feed market insights back to the team: objections, competitor mentions, buying signals

Who You Are
Required:
- 1-2 years of experience in sales, BDR, or a customer-facing role—we care more about drive than years
- Excellent communication skills in Spanish—you can open doors, handle objections, and build rapport fast
- Hunter mindset: curious, resilient, and motivated by hitting targets
- Comfortable with rejection—you treat every "no" as data, not a defeat
- High ownership and bias to action: you don't

📌 Sales Development Representative (Barcelona)
🏢 ValeriaHR
📍 Barcelona