Who is Understory?

Understory is a vertical-focused software platform built for experience
businesses – from kayaking tours to cooking classes. Our operating system helps
creators manage operations, grow bookings, accept payments, and run their
business with clarity and less stress.

We move fast, iterate quickly, and expect everyone to bring proactive solutions
every day. You'll learn faster here than almost anywhere else because the
challenges are real and the pace is high. This isn't about clocking in and out –
the right candidate will get a lot of trust and ownership, and it's all about
building something that matters to creators around the world.

We recently raised a €12M Series A and are scaling fast. With customers in 10+
countries and a growing presence in Europe, our focus is general, our ambition is
high, and our team is fully committed to being the go-to platform for experience
creators worldwide.

About the Role

As an Italian speaker, you'll focus on the Italian market, generating qualified




leads and building relationships with potential customers for our Account
Executives. You'll contribute directly to revenue growth in Italy, provide
insights on local market dynamics, and support the sales team in refining our
outreach strategies specific to the Italian market.

You'll research and connect with experience providers – from tours and classes
to events and local activities - and turn conversations into booked meetings.
You'll provide feedback to product and marketing teams and help optimise our
processes for the Italian market.

What You'll Do

* Identify and research potential customers (experience providers, venues,
activity operators) in Italy.

* Execute a high-volume cold calling strategy, alongside channels such as
LinkedIn and email.

* Qualify leads and schedule meetings for AEs.

* Maintain accurate lead and prospect data in CRM; track progress and report
insights.

* Share learnings about the Italian market - local trends, competitor activity

📌 Italian Sales Development Representative (Barcelona)
🏢 Understory
📍 Barcelona