Experteer Overview
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As Global Brand Communications Lead, you will craft and direct global TV and cross-channel campaigns that strengthen Glovo’s brand equity across diverse markets. You will work with regional teams, agencies, and production partners to ensure on-brand, timely, and budget-conscious outputs. You will steer global communication strategy and co-lead AI-driven initiatives to improve relevance. This role combines insights, creativity, and business priorities to accelerate consumer growth and brand love.
Compensaciones / Beneficios
• Lead end-to-end development of global TV campaigns and cross-channel toolboxes
• Manage relationships with creative agencies and production houses to deliver high-impact, culturally resonant communications within timelines and budgets
• Evolve and refine Glovo's global communication strategy to stay aligned with brand objectives and business goals
• Co-lead AI initiatives to drive more relevant and effective communications
• Support regional and local marketing to maintain brand integrity while localizing
• Collaborate with design and performance marketing to build a digital communications pipeline for new customer acquisition
• Track and manage the general communications budget
Responsabilidades
• 5-7 years in brand management or communications (FMCG or top-tier creative agency helpful)
• University degree in Business Administration or Marketing
• Strong understanding of brand strategy and translating it into TV u0026 cross-channels creatives
• Experience leading end-to-end TV u campaigns including agency management
• Strong project management and ability to deliver campaigns on time and within xqbhyrx budget
• Experience with integrated campaigns across ATL, digital and social
• Strong knowledge of brand positioning, messaging, and storytelling
• Strong analytical skills with both qualitative and quantitative methods
• Proficiency in using data and consumer insights for strategic decisions
• Spanish native and fluent in English; other languages a plus
Requisitos principales
• monthly Glovo credit
• discounted gym memberships
• extra time off
• hybrid/versátil work options
• enhanced parental leave
• office-based nursery
📌 Global Brand Communications Lead (Barcelona)
🏢 Glovo
📍 Barcelona
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