At Hays, we are looking for a Platform Manager Automation (PMA) Services Engineer to support and enhance the Campaign Automation Services ecosystem within a integral pharmaceutical environment. This role will be responsible for the technical configuration, automation, optimization, and operational support of Salesforce Marketing Cloud and related digital engagement platforms, ensuring the successful delivery of omnichannel marketing campaigns and automation initiatives. The position will collaborate closely with Campaign Management, Campaign Support, Omnichannel Platform teams, IT stakeholders, and business users to deliver scalable, high-quality automation solutions aligned with business objectives and best practices.
What you will do
Configure, maintain, and optimize marketing automation solutions within Salesforce Marketing Cloud and related campaign automation platforms. Ensure campaign workflows and executions are built according to business requirements and campaign briefings provided by local markets. Monitor campaign executions and platform performance,



proactively identifying operational issues, failures, and optimization opportunities. Own and continuously improve campaign automation processes, driving innovation and efficiency initiatives.
Support User Acceptance Testing (UAT), validation activities, and software enhancement deployments within the marketing automation ecosystem. Troubleshoot workflow, delivery, and platform issues, coordinating with IT teams when required. Develop and maintain automation scripts, schema extensions, API integrations, and technical components within Salesforce Marketing Cloud. Design and maintain campaign workflows, reusable templates, landing pages, and HTML-based digital assets.
Document technical processes, enhancements, and platform configurations to support operational excellence. Collaborate closely with Campaign Support Services, Campaign Management teams, Platform Management Omnichannel teams, and business stakeholder

📌 Automation platform manager _ salesforce marketing cloud- pharma (Madrid)
🏢 Hays
📍 Madrid