The Opportunity:

The Amazon Media Intern will support the EMEA Regional Amazon Media team in executing media operations across multiple brands and markets. The role is essential to ensuring timely delivery of media initiatives, Brand Store management, campaign execution, reporting, and cross-functional coordination, allowing the Media Managers to focus on strategic planning, optimization, and stakeholder management.

Working closely with regional teams, agencies, Amazon, and cross-functional partners, the intern will help bridge operational execution needs that are not covered by other teams and contribute to delivering best-in-class media activation across the EMEA region.

What Your Impact Will Be:

Media Operations & Campaign Execution

Support media campaign planning and execution across EMEA markets.

Coordinate campaign setup with agencies and Amazon teams, ensuring all deliverables are completed accurately and on time.

Validate media briefs and ensure all required product and campaign information is available prior to campaign launch.

Track campaign timelines and follow up with internal and external stakeholders to ensure successful execution.

Amazon Brand Stores

Support the maintenance, optimization, and regular refresh of Amazon Brand Stores across key brands.

Coordinate with agencies to implement new creative assets, seasonal updates, and product launches.

Ensure Brand Stores remain accurate, up to date, and aligned with business priorities.

Reporting & Performance Analysis

Prepare recurring media performance reports and dashboards.

Support campaign analysis, identify trends, and consolidate performance insights.





Monitor campaign execution and assist Media Managers with optimization recommendations.

Competitive & Market Analysis

Maintain competitor tracking and benchmarking across EMEA markets.

Update master tracking files for brands, products, and media activities.

Conduct keyword reviews to support local media relevance and search performance.

Cross-functional Coordination

Act as a key operational point of contact between the Media team, GTM, agencies, Amazon, eCommerce, and Brand teams.

Support new product launches by ensuring media readiness and asset availability.

Collaborate with licensors (Disney, Universal, WWE, etc.) to coordinate approved products and creative assets for campaigns and Brand Stores.

Operational Support

Maintain media trackers, documentation, and project management tools.

Support administrative and coordination activities required to ensure efficient delivery across multiple brands and categories.

Contribute to continuous improvement of media processes and operational efficiency.

What We’re Looking For:

- A student/graduate of Marketing, Business Administration/Economics or a comparable degree program
- Ideally, already gained some initial experience in Media, Marketing or Sales
- Strong English language skills and proficiency in MS Office, particularly Excel and PowerPoint.



An additional European language is an advantage.
- A communicative and open-minded person who is quick to understand new topics
- Strong analytical skills
- Work independently and reliably
- Curious and excited to discover the great variety of our brand portfolio

What We Offer:

- Monthly internship allowance of EUR 925 gross
- 25 vacation days per year (prorated to internship duration)
- Hybrid working set-up
- Meal allowance
- Gym discount
- Employee assistance program: Access to Modern Health and Headspace
- Toy discount

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors: We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower. We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking. We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver

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📌 Amazon EMEA Media Intern (Barcelona)
🏢 Mattelinc
📍 Barcelona