Scopely is seeking a Manager, CRM & Lifecycle to join our Barcelona hub in a versátil hybrid setup. The role drives player lifecycle communication strategy, partnering with Product, Live Ops and UA to optimize onboarding and early retention across CRM channels.
You will own segmentation, calendar, and campaigns across email, push, in-game messaging, and web surfaces, with a focus on D1-D30 retention and conversion.
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📌 Lifecycle Marketing Lead — Mobile Games (Barcelona)
🏢 Scopely
📍 Barcelona
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