Performance Marketing Lead, Arlo Europe (España)

Performance Marketing Lead, Arlo Europe (España)

29 ago
|
Verisure
|
España

29 ago

Verisure

España

Arlo Europe, part of Verisure, is looking for Performance Marketing Lead to join our European Marketing team. You will report directly into our Senior Marketing Director based in Sweden.

The role can be based in London, Stockholm or Madrid, with regular travel to our main hubs in Europe.

It is a temporary contract created to cover maternity leave, until end of 2027.

We offer hybrid working model with 3 days working from the office and 2 days from home.

As Performance Marketing Lead, you will be responsible for developing and executing acquisition strategies, while staying hands-on with performance marketing activities. You will run media planning, buying, optimization and performance marketing operations to acquire new customers and users for our products and services. It oversees our digital channels, including Google, Meta, Amazon and other relevant media and ad platforms, as well as marketing activities including ATL. You will also drive campaigns and initiatives to attract New To Brand customers and convert interested consumers into buyers.

Arlo Europe is part of Verisure,



the leading provider of monitored security solutions in Europe. We bring together Arlo's award-winning smart security technology with Verisure's expertise in protecting what matters most. Through innovative cameras, video doorbells, AI-powered features and connected services, we help millions of customers stay connected to their homes and businesses and enjoy greater peace of mind every day.

Your Responsibilities Will Include

Develop comprehensive acquisition strategies to drive customer/user growth across various channels (digital, partnerships, etc.) impacting DTC and Amazon sales channels specifically but also overall market incl benefit for Omni/retail and can span across bought, earned and owned media types av various sources and formats.
Develop each paid media channel incl optimization of targeting, bidding strategies, account/ad structure, content localized per market and use of

📌 Performance Marketing Lead, Arlo Europe (España)
🏢 Verisure
📍 España

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