? About the Role

VBET is looking for a Strong Junior SEO Specialist to join a in-house iGaming project.

This role is a great fit for an SEO specialist who already has solid hands-on experience and wants to work with multiple iGaming projects, develop strong expertise across different GEOs, and grow within an experienced SEO team.

You will work closely with content, link-building, and development teams, taking ownership of day-to-day SEO tasks and contributing to the growth of new and existing projects.

Type: Full-time

Work Format: Remote, with occasional business trips

? Key Responsibilities

- Collect, expand, cluster, and regularly update semantic cores.
- Maintain the quality and completeness of semantic cores by removing duplicates and irrelevant queries.
- Map keywords to existing landing pages and identify opportunities for new pages.
- Set up and maintain projects in rank-tracking tools.
- Work with SEO abuse-related issues and identify potential risks to project performance.
- Analyze competitors, including website structure, page types, content, and keyword targeting.
- Perform on-page and internal SEO optimization of projects.
- Prepare recommendations for creating, expanding, merging, or updating landing pages.
- Optimize meta tags, headings, content blocks, and internal linking.
- Develop content plans together with the Content team.
- Create and manage tasks for content, meta tag, and page structure updates.
- Analyze backlink profiles of both own projects and competitors.
- Prepare regular SEO reports with key findings, results, and next steps.
- Check implemented SEO changes and evaluate their impact on project performance.
- Participate in launching new websites and SEO projects.

? Experience Requirements

- 2+ years of hands-on SEO experience.
- Experience in iGaming, gambling, casino,



sportsbook, or affiliate projects .
- Experience working with commercial websites, preferably in competitive niches.
- Experience with keyword research, clustering, competitor analysis, and on-page SEO.
- Understanding of technical SEO fundamentals and website architecture.
- Experience working with content teams and preparing SEO tasks.
- Basic understanding of link-building and backlink profile analysis.
- Experience with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Serpstat, SE Ranking , or similar.
- Ability to analyze SEO performance and make data-driven recommendations.
- English - Intermediate or higher.
- Ukrainian/Russian - fluent.

Nice-to-Have

- Experience working with international GEOs.
- Experience participating in new website launches.
- Familiarity with multilingual SEO and hreflang.
- Experience with Jira, Notion, Asana, or similar project-management tools.

? Hard Skills

- Keyword Research: semantic core collection, expansion, clustering, keyword mapping, and regular updates.
- On-Page SEO: meta tags, headings, content optimization, internal linking, and landing-page structure.
- Competitor Analysis: identifying competitor structures, content approaches, page types, and keyword strategies.
- Technical SEO: understanding of crawlability, indexing, redirects, canonicalization, site structure, and basic Core Web Vitals.
- Content SEO:



ability to create SEO requirements and content plans based on search demand and competitor analysis.
- Link Analysis: understanding of backlink profiles, referring domains, anchor profiles, and competitor link strategies.
- Analytics & Tools: confident use of Google Search Console, Ahrefs, SEMrush and/or similar SEO platforms.
- Reporting: ability to summarize SEO results, identify key issues, and provide clear recommendations for further growth.

? iGaming Domain Expertise mandatory in
- Casino, sportsbook, and affiliate website models.
- Competitive iGaming SERPs.
- SEO specifics of gambling-related projects.
- Different GEOs and their market characteristics.
- Content and landing-page requirements for iGaming projects.
- Common risks and restrictions associated with gambling SEO.

? Personal Attributes

- Analytical and data-driven approach to SEO.
- Strong attention to detail.
- Ability to prioritize tasks and work independently.
- Comfortable working on several projects and switching between different tasks.
- Proactive approach to identifying SEO opportunities and issues.
- Good communication skills and ability to work effectively with Content, Link-Building, and Development teams.
- Willingness to learn, test new approaches, and grow into a more senior SEO role.

JOIN US At VBET, we don’t just run a business, we run a movement. We aim to be the top operator in every market we enter and the top employer for people who crave impact!

Being part of VBET is not for everyone - it's demanding, fast-paced, and comes with high expectations. But if you're looking for meaning, scale, energy, and the chance to leave a mark on a general industry, then this is your place.

Join us. Lead boldly.

📌 Search Engine Optimization / VBET (España)
🏢 VBET
📍 España