Requisition ID: 12425

About Suntory

At Suntory, we don't just build brands, we create moments that consumers enjoy every day.

As one of the world's leading beverage companies, we're home to some of the most loved and trusted brands across the globe. Driven by innovation, entrepreneurship and a passion for excellence, we're constantly looking for talented people who want to make a real impact and grow their careers with us.

If you're excited by the challenge of bringing brands to life, influencing consumer behaviour and helping drive business growth, this could be the opportunity you've been looking for. ✨

About You

You're a passionate marketer with a curious mindset and an obsession for understanding consumers.

You enjoy blending creativity with data, turning insights into actions, and seeing your ideas come to life in the market. You love the energy of a fast-moving environment and thrive when collaborating with diverse teams to deliver outstanding results.

You are:

✅ Consumer obsessed and brand passionate

✅ Creative, yet commercially minded

✅ Analytical and comfortable working with data

✅ Proactive and eager to take ownership

✅ Confident managing multiple projects simultaneously

✅ Collaborative and skilled at building strong relationships

✅ Looking to accelerate your marketing career within a integral FMCG business

About the Role

As an Associate Brand Manager, you'll play a key role in shaping the future of our Tonic portfolio, supporting the development and execution of local brand strategies that drive both brand equity and sustainable growth.

Reporting to the Senior Brand Manager, you'll work across multiple touchpoints of the marketing mix, from product innovation and packaging development to consumer activations and integrated campaigns.

This is a fantastic opportunity to gain broad exposure to brand management while working on brands with strong consumer relevance and growth ambitions.

What You'll Be Doing

Bring Brand Strategies to Life





- Support the development and execution of local brand plans aligned with business objectives.
- Help drive initiatives that strengthen brand equity and consumer engagement.
- Support innovation and growth opportunities across the portfolio.

Deliver Impactful Campaigns

- Co-lead integrated marketing campaigns across digital, shopper and in-store channels.
- Support the launch of new products and brand activations.
- Collaborate with internal and external partners to ensure best-in-class execution.

Turn Insights into Action

- Monitor brand performance, consumer behaviour and market trends.
- Analyse data to identify opportunities and recommend actions.
- Conduct market visits and field research to stay close to consumers and customers.

Manage Investments Effectively

- Track marketing budgets and campaign performance.
- Support efficient investment decisions and ROI analysis.
- Ensure marketing activities deliver measurable business results.

Collaborate Across the Business

- Work closely with Sales, Trade Marketing, Finance, Packaging and European Brand teams.
- Coordinate cross-functional projects and stakeholder alignment.
- Help ensure consistent execution of brand initiatives across markets.

What's In It For You?

This is more than a marketing role. It's an opportunity to build a successful career with one of the world's leading beverage companies.

Here's what awaits you:

Work on recognised brands with ambitious growth plans

Own high-impact projects and product launches from day one

Collaborate with talented teams across Iberia and Europe

Develop your strategic, commercial and leadership capabilities

Learn directly from experienced marketing leaders and mentors





Accelerate your career progression within a global FMCG organisation

Be part of a company that values innovation, inclusion and continuous learning

Join a purpose-led business committed to Growing for Good

✅ What You Need To Be Successful

Essential

Bachelor's degree in Marketing, Business Administration or a related discipline

Previous experience in Marketing or Brand Management, ideally within FMCG

Fluency in Spanish and English

Strong analytical, problem-solving and decision-making skills

Excellent communication and stakeholder management capabilities

Strong project management and prioritisation skills

Experience managing budgets and tracking performance metrics

A creative, entrepreneurial and growth-oriented mindset

Nice to Have

- Master's degree in Marketing or Business

- Experience within a leading FMCG organisation

- Knowledge of digital marketing and media planning

- Experience working in international and multicultural environments

Our DEI Commitment

At Suntory, we recognize that diverse knowledge, perspectives, and backgrounds contribute to our collective success. We are committed to fostering a diverse, equitable, and inclusive workplace where all individuals can bring their whole selves to work every day, regardless of race, color, religion, gender identity or expression, sexual orientation, disability, neurodiversity, or differing abilities, age, or any other protected characteristic.

Our recruitment and selection processes are designed to highlight what Suntory offers as an employer while allowing candidates to share their unique skills and experiences. We understand that career trajectories vary, and if you believe your experience/background can benefit our team, we encourage you to apply. We endeavor to make our interview process as inclusive as possible and offer reasonable accommodations as needed. Together, we can cultivate a workplace where everyone can thrive and propel our mission of Growing for Good.

📌 Associate Brand Manager (Madrid)
🏢 Suntory Oceania
📍 Madrid