Experteer Overview
As Marketing u0026amp; MAHE Director CE Iberia, you drive marketing, market access, and health economics for Spain and Portugal within Care Enablement.

You lead a cross-functional team, shaping Iberia’s strategy across Home, In-Center, and Critical Care verticals, and ensure alignment with corporate priorities.

You oversee go-to-market activities, digital marketing, and value-based initiatives to support growth and patient access.

You collaborate with regional and global teams to advance sustainable, innovative solutions and maintain compliance.

This role offers broad regional impact within a global healthcare leader.

Compensaciones / Beneficios
• Define and drive the Iberia Marketing u0026 MAHE strategy across Home, In-Center, and Critical Care verticals
• Lead, develop, and motivate a high-performing team with coaching and performance management
• Develop and implement marketing strategies and plans across all CE verticals in Iberia
• Oversee product positioning, launches, and digital marketing initiatives; ensure communication alignment
• Support Sales with CRM optimization and effective execution of marketing plans
• Foster cross-functional collaboration to maximize market impact and synergies




• Develop health economics and value-based healthcare initiatives with stakeholder and KOL engagement
• Lead sustainability and value-focused projects with regional/global MAHE teams
• Monitor performance, market trends, and budget; implement corrective actions
• Guide Marketing Managers in strategy execution; ensure compliance with policies and standards

Responsabilidades
• University degree in Life Sciences or Marketing; postgraduate qualifications advantageous
• Minimum 8 years in Med

Tech with leadership in Marketing and/or MAHE
• Fluent English; strong presentation skills in international environments
• Deep understanding of healthcare sector, market access, and Iberian dynamics
• Proven track record in creating/executing marketing strategies and driving growth
• Strong leadership, communication, presentation, and stakeholder management
• Understanding of tender processes; nephrology knowledge is a plus
• Proficient with CRM platforms, digital tools, and SAP; awareness of e-health and data security

Requisitos principales
• career development
• innovative culture
• integral corporation with collegial culture
• opportunities for self-determined career planning
• travel opportunities across region
• competitive compensation (implicit)

📌 Marketing & MAHE Director CE Iberia (España)
🏢 Fresenius Medical Care
📍 España