Experteer Overview
In this role you shape and implement regional media strategies across brands and markets, driving media performance and digital transformation. You collaborate with media agencies and cross-functional teams to optimize planning, budgeting and channel integration, including Retail Media and emerging platforms. You’ll support data-driven decision making through analytics, dashboards and ROAS evaluation, while advancing innovation, automation and marketing technology. This is a multinational, fast-moving environment where you help elevate media excellence and business impact.

Compensaciones / Ventajas
• Support regional media strategies and guidelines to ensure alignment across brands and countries
• Coordinate media planning processes with agencies and promote best practices for campaign execution
• Assist with annual planning cycles and budget processes; prepare media investment analysis and performance reviews
• Contribute to integrating Retail Media, OOH and other emerging channels into broader media frameworks with transparent measurement and ROAS evaluation
• Collaborate with Marketing, Commercial, Procurement and Digital teams to identify opportunities and implement Marketing Technology,



Automation and Digital Innovation projects
• Monitor campaigns and evaluate results via media analytics, reporting frameworks and dashboards
• Analyze consumer behavior, campaign effectiveness and market trends to identify optimization opportunities and support data-driven decision making

Responsabilidades
• Proactive and analytical with a passion for media and innovation
• Curious, solution-oriented mindset; enjoys exploring new technologies
• Experience in Media Planning, Campaign Management, Digital Media, Performance Marketing or Marketing Analytics
• Solid understanding of Media Strategy, reporting tools, performance measurement and Media Optimization
• Exposure to Retail Media, Programmatic Advertising, Media Governance or Consumer Insights is a plus
• Strong communication and stakeholder management across functions, markets and external partners
• Highly organized with ability to manage multiple priorities and generate actionable business recommendations
• Collaborative mindset and drive for continuous improvement and innovation in media execution

Requisitos principales
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📌 Media Specialist (Barcelona)
🏢 FERRERO
📍 Barcelona