Accountabilities
- Own demand generation performance across paid and organic channels, including channel mix, budget allocation, account structure, and targets for MQLs, SQOs, and pipeline.
- Manage and scale a multi-six-figure monthly Google Ads investment across Search, Performance Max, Display, YouTube, and related acquisition channels.
- Test and develop emerging acquisition opportunities, including advertising on AI-native platforms and other new channels.
- Build source-of-truth reporting for paid and organic funnel performance, including SQL-based analysis, dashboards, attribution models, and incrementality testing.
- Own the roadmap for paid landing pages, advertising creative, and offers, using rigorous A/B testing to improve conversion rates.
- Design and manage automated lead-nurturing and enrichment workflows using tools such as n8n, Make, HubSpot, and Clay.
- Use enrichment and conversion data to improve targeting strategies, refine adecuado customer profiles, and increase lead quality.




- Partner with Sales and Revenue Operations to analyze lead quality and conversion performance by campaign and channel.
- Present performance insights, budget recommendations, and growth opportunities to marketing and go-to-market leadership in clear, business-focused language.
- Monitor changes across advertising platforms, AI ecosystems, and privacy regulations, translating relevant developments into actionable growth strategies.
- Turn successful experiments into scalable, automated, and repeatable systems rather than relying on one-off wins.
- Contribute to an inclusive, supportive, and high-performance remote working culture.

Requirements
- 7+ years of experience in performance marketing, growth marketing, demand generation, or a closely related field, with flexibility based on the candidate's career trajectory.
- Proven experience managing and scaling a six-figure monthly Google Ads budget, preferably within a B2B SaaS environment.
- Demonstrated ability to scale adv

📌 Senior Demand Generation Manager (España)
🏢 Jobgether
📍 España