Location: EMEA

OverviewFifty5Blue is transforming global Audience Operations, replacing fragmented processes, local workarounds and legacy applications with a standardised, digital-first and AI-enabled operating model. We are seeking a transformation leader to shape the future operating model, drive adoption of new capabilities and make the panelist journey a core design principle across all panel-related solutions.

Key Responsibilities

Define and deliver the transformation roadmap across processes, products and enabling tools

Own Audience Operations product and process priorities, aligned to business objectives

Champion the panelist experience, using behavioural science and user research to redesign poor journeys and reduce friction across recruitment, onboarding, engagement and retention

Lead transition from legacy applications and local workarounds to scalable enterprise platforms, user-facing tools and AI capabilities

Partner with regional leaders to balance global standardisation with genuine local needs

Lead Product Owners and Process Excellence specialists, working closely with COO, CTO and senior operations leaders

Experience & Leadership

Experience leading operational transformation across processes, systems and ways of working

Experience managing multidisciplinary teams across product ownership, operational design and process improvement

Proven ability to influence senior stakeholders, drive decisions and operate across multinational environments

Product, Process, Technology & User Experience

Ability to understand complex workflows, panelist journeys and operational environments,



including field-based applications and CRM-driven workflows

Experience translating behavioural insights, user pain points and operational processes into product requirements and functional solutions

Strong product ownership capability, including roadmap development, prioritisation and functional decision-making

Ability to embed the panelist perspective into solution design, prioritisation, adoption, KPIs and operational performance management

Experience with enterprise platforms, CRM, workflow tools, integrations, mobile applications or equivalent operational technology environments

Understanding of AI capabilities and their practical application within operations

Operating Style & Mindset

Proactive, resilient and comfortable operating in fast-moving environments

Strong understanding of operational teams, including call centres, field operations, quality checking and local UAT

Stakeholder Management & Communication

Excellent communicator, able to engage technical, non-technical and senior audiences

Ability to communicate priorities, trade-offs and decisions with clarity

Strong stakeholder management across operations, product, technology and commercial teams

Nice to Have

Experience working with third-party systems integrators

Why Join Us

Play a central role in transforming the largest area of our general business

Define digital-first, user-centred solutions that improve operations, client outcomes and panelist journeys

Partner with senior leadership across product, technology and operations

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📌 Audience Solutions Director (Madrid)
🏢 Ibope
📍 Madrid