Growth and Performance Lead Sr. Analyst III
Country: Spain
IT STARTS HERE
Santander (www.santander.com) is evolving from a integral, high-impact brand into a technology-driven organization, and our people are at the heart of this journey. Together, we are driving a customer-centric transformation that values bold thinking, innovation, and the courage to challenge what’s possible.
This is more than a strategic shift. It’s a chance for driven professionals to grow, learn, and make a real difference.
Our mission is to contribute to help more people and businesses prosper. We embrace a strong risk culture and all our professionals at all levels are expected to take a proactive and responsible approach toward risk management.
The Wealth Management & Insurance division covers three businesses in all Santander Group countries: Insurance, Asset Management and Private Banking. We work to provide the best solutions to our clients in these three businesses in the 10 countries where we are present.
THE DIFFERENCE YOU MAKE




The Wealth Management & Insurance division is looking for a Growth and Performance Lead Sr. Analyst based out of Madrid.
We’re shaping the way we work through innovation, cutting-edge technology, collaboration and the freedom to explore new ideas. To succeed in this role, you will be responsible for:
Paid Media Scaling (Core Responsibility)
Define and coordinate global paid media investment strategies aligned with growth targets.
Identify scaling opportunities across markets and products.
Optimize channel mix, bidding strategies and budget allocation to maximize ROI.
Support countries in moving from pilot campaigns to scalable, always-on performance models.
Ensure alignment between Paid Media investment and LTV/CAC economics.
Build performance dashboards and reporting frameworks to track incremental impact.
Generative Search & AI Demand Generation
Develop and lead Santander Insurance’s Generative Search strategy, including ChatGPT and emerging AI-driven discover

📌 Growth and Performance Lead Sr. Analyst III (Boadilla del Monte)
🏢 Santander
📍 Boadilla del Monte