Founding Sales & Account Executive ( AI / B2B SaaS) – Aesthetic Medicine

Startup (AI / B2B SaaS)

Freelance - Fully Remote (ESP based)

Full-time preferred

Equity opportunity for long-term fit

About River AI

Our mission is to redefine how modern brands grow in the era of AI.

Founded in 2025 in Switzerland & Spain by a Forbes 30 Under 30 Entrepreneur and an Ex-Silicon Valley AI-Engineer, River is building AI-native growth & lead infrastructure for modern businesses.

We're an early-stage startup with a live product and our first paying customers in aesthetic medicine & plastic surgery. So far, sales has largely been founder-led.

Now we're looking for the person who can help turn that into a repeatable sales engine.

Not someone to create slides about Go-to-Market. Someone who actually sells.

Your Opportunity

You won't be joining an established sales organization.

You'll shape it.

This is our first dedicated sales hire and one of the most important roles in the company.

You own the pipeline end to end: You find the clinics, you pick up the phone, you run the demo, you follow up, you close — and you bring what you hear in the market straight back to the founders.

You'll work directly with the founders and become one of the people closest to our customers and market.

If you're excited about joining early, taking real ownership and potentially growing into a commercial leadership role as River scales, this could be for you.

What You'll Do - (90% Hands on, 10% Strategic)

Own the full sales cycle: prospecting → first call → demo → follow-up → close

Build pipeline across aesthetic clinics & plastic surgeons, initially Spain and Europe

You are not too proud for anything: Cold calls, 6th follow-ups, manual research, sending the voice note on a Friday evening, whatever gets the clinic to answer

Run discovery calls, product demos, negotiations and closing





Build genuine relationships with clinic owners, doctors and industry leaders

Use modern sales automation intelligently, while being perfectly comfortable doing things manually

You understand technology and can explain an AI product without hiding behind buzzwords

Keep your pipeline structured and know exactly where every opportunity stands

Identify objections, buying signals and patterns in the market

Show up where the industry is: congresses, clinic groups, industry communities, partner networks

Bring customer feedback directly into Product and work closely with the founders

Help us refine our pitch, positioning, ICP and sales playbook based on insights

Ultimately: turn conversations into customers and customers into revenue

You'll be measured primarily on pipeline, conversions and customers won – not how busy your calendar looks.

Your Profile

You have proven hands-on B2B sales experience

You've personally done outbound sales, including cold calling and demos

You're comfortable owning the entire sales process , not just one step of it

You know how to create opportunities instead of waiting for inbound leads

You can show us what you've sold and ideally some numbers behind it

You're highly communicative and good at building trust quickly

You're persistent and understand that great sales often happen in the follow-up

You're commercially sharp and comfortable selling technology

You're proactive, entrepreneurial and highly self-driven





You thrive in a fast-moving startup where not everything has a playbook yet

You care about outcomes rather than titles, hierarchy or looking busy

You're fluent in Spanish and English

French, German or Italian is a plus

Strong Advantage if

You already understand or have a network in aesthetic medicine, plastic surgery, private healthcare, medical SaaS or adjacent industries.

Early-stage startup experience or SaaS experience is another strong plus.

This Role is probably not for you if...

You want to build a team before you've closed the first deals yourself

You call yourself a "Go-to-Market" person but haven't dialed a number in two years

You don't like cold calling

You expect an SDR to fill your calendar

You need a finished playbook before you can perform

You think outbound means launching an automated sequence and waiting

You're looking for the structure and predictability of a large company

We're early.

We need a builder who sells, not a manager waiting for something to manage.

What we offer A key role in an early-stage AI startup with paying customers already live

Direct access to the founders, product and customers

Fully remote within Spain

Freelance collaboration to start, with the opportunity to transition into a long-term full-time role.

Full-time preferred, although we're open to exceptional part-time profiles

Competitive freelance compensation with performance-based upside

Real ownership, responsibility and influence

Potential equity opportunity for exceptional long-term fit

Opportunity to grow into a broader commercial leadership role as River scales

Exposure to cutting-edge AI technology The chance to help build a category-defining company from the very beginning

Next Steps

Apply via LinkedIn and we're happy to get back in touch with you.

We look forward to receiving your application & take you on our journey!

📌 Founding Sales & Account Executive - (AI Native SaaS / Aesthetic Medicine) (Barcelona)
🏢 River AI
📍 Barcelona