Head of Talent Acquisition @ Bark | Scaling a general AI-enabled marketplace for professional services | Talent 100 Winner As the UK's largest and fastest-growing services marketplace, we're on a mission to make finding the right professional quick and easy. Our cutting-edge technology ensures that you can always find the best professional for any job. With a talented team of over 220 dedicated individuals, we're committed to providing exceptional service and ensuring that our customers are satisfied every step of the way. This is an exciting time to join our scaling business, we recently placed in the Sunday Times Best Places to Work 2024. the excitement and agility of a start up combined with the financial security and backing of a renowned private equity firm, EMK Capital. Please note you must be based in Spain to be considered for this fully remote role We are looking for a commercially minded and strategic Head of B2B &

• Go-To-Market to own the B2B strategy, positioning, and launch of this new proposition to prospective sellers (professionals). This role is not about execution of marketing channels, that support comes from central marketing teams, but about building and owning the holistic B2B strategy and GTM plan, setting the direction, orchestrating the cross-functional work, and driving successful adoption of our new Marketplace product among sellers. This is a pivotal role at the centre of Bark's largest strategic shift. Own the positioning and value proposition of our new Marketplace vision for prospective sellers across all verticals. Influence product packaging, subscription models, and seller experience design to maximise adoption. Act as the single GTM owner across Marketing, Product, Commercial, Operations, and Support. Pricing &

• Commercial Strategy Collaborate with the commercial team to establish pricing,



promotional frameworks, and incentives to drive seller acquisition and conversion. Partner with Product and Commercial teams to ensure our pricing strategy is aligned with seller value and marketplace economics. Ensure our central Performance Marketing, Brand, and CRM teams are working from a clear brief and aligned on objectives. Collaborate with Product and CRM teams to ensure onboarding sequences, activation points, and education materials support early success. Inform roadmap prioritisation by channelling seller insights and commercial impact back into Product. Cross-Functional Leadership &

• Project Management Own the programme management of the entire B2B GTM workstream. Healthy CAC:LTV ratio in partnership with Commercial leadership. Performance &

• Adoption Clarity and alignment internally around B2B strategy and seller value proposition. You have 8+ years of experience across GTM strategy, product marketing, commercial strategy, or B2B marketplace growth. You’ve led GTM launches for complex digital products, marketplaces, or multi-sided platforms. You’re highly collaborative and comfortable driving alignment across Product, Marketing, Commercial, and Ops. Share options in a rapidly growing company whose founders have a proven track record and are Private Equity backed Flexible working policy with a central office in London Private health insurance run by Bupa Personal annual L&D; Budgets to spend on your development Our culture is defined by excitement, ambition, and a commitment to raising the bar. We are committed to fostering an inclusive environment where everyone can thrive, and our focus is on hiring, retaining and developing a globally diverse workforce that is passionate about excelling our platform and supporting our customers succeed. Mid-Senior level Full-time Marketing Technology, Information and Internet #

📌 Marketing ExecutiveB (Madrid)
🏢 Bark.Com
📍 Madrid