Marketing Planning Assistant (Madrid)

Marketing Planning Assistant (Madrid)

23 ago
|
Axa Group
|
Madrid

23 ago

Axa Group

Madrid

Global Marketing AssociateAXA XL is an Equal Opportunity Employer. At AXA XL, we build and protect our market profile and brand by proactively shaping and executing an integrated global marketing programme, in close alignment with our Chief Client Office and regional business unit strategies.

The Global Marketing

Associate will help to achieve AXA XL’s global marketing goals by contributing to increased market visibility for our products and services, including thought leadership, amongst clients, brokers and the industries we serve.As a Global Marketing Associate, you will support the Global Marketing Director and wider team in developing, coordinating and delivering marketing activity for AXA XL’s key growth areas: Future of Energy, Data Centers and Multinational Solutions. The role will also support wider Chief Client Office marketing programmes, including global events, sponsorships, client engagement campaigns and digital marketing activation across account-based marketing, email, webinar and website channels. You will also work closely with regional marketing teams to help provide consistent and up-to-date global marketing resources that enhance our market presence.In this role, you will provide hands-on marketing support across planning, campaign delivery, content development, stakeholder coordination and performance reporting.

You will work closely with members of the global marketing team and with internal and outsourced resources, while contributing to global internal and external Communications, Brand and Marketing projects and Chief Client Office initiatives. Supporting the Global Marketing Director and business stakeholders in developing global marketing resources that support retention, new business and brand positioning across strategic growth areas including Future of Energy, Data Centers and Multinational Solutions.Assisting with the delivery of integrated marketing campaigns using the full suite of marketing tools and channels, such as digital advertising, account-based marketing, email campaigns, webinar programmes, collateral material, web content,



events and sponsorships.Supporting marketing plans for key growth initiatives, including Future of Energy, Data Centers and Multinational Solutions.Providing coordination and execution support for global events, sponsorships and client engagement programmes, including planning, stakeholder management, content development, logistics support and post-event reporting.Contributing to marketing activity that supports Chief Client Office priorities, including client growth, broker engagement, strategic account development and global campaign activation.Supporting regional Distribution and marketing teams with up-to-date global marketing resources, campaign materials and messaging guidance.Collaborating with regional marketing teams and the Global Brand team to help ensure consistent marketing materials are used and best practices are shared.Working with the Digital Marketing team to maintain and update website content for priority growth areas and support the execution of global digital marketing campaigns, including account-based marketing, email marketing, webinar programmes, paid digital activity and website updates.Supporting performance reporting across campaigns, events, sponsorships and digital channels, including engagement metrics, lead generation, pipeline influence and return on investment where available.Supporting CRM discipline and campaign tracking by helping ensure relevant marketing activity, client engagement and follow-up actions are captured accurately in CRM systems.Drafting, editing and coordinating copy for collateral material, web content, presentations and campaign assets, working with internal teams and outsourced agencies as needed.Using data-driven insights and analytical tools to monitor campaign performance,



compile reports and support recommendations for optimization.Helping ensure timely execution of projects by coordinating with internal Brand & Design, Media/PR, Digital and other relevant teams.Representing the Global Marketing function in selected internal business meetings and supporting preparation for external industry events.Supporting relationships with external marketing agencies and helping manage project timelines, deliverables and budgets.You will report to the Integral Marketing Director.Experience in commercial and/or B2B marketing, with the ability to support planning, coordination and delivery across multiple projects simultaneously.Proven ability to work independently and in a collaborative, hybrid team-oriented environmentRobust organizational skills and the ability to support time-critical projects through planning, scheduling, monitoring and budget tracking.Experience supporting digital marketing activation, including account-based marketing, email campaigns, webinars, CRM-supported campaign tracking and website content management.BA in Marketing or Communications or equivalent.Robust support for Flexible Working Arrangements Enhanced family-friendly leave benefits Named to the Diversity Best Practices Index Signatory to the UK Women in Finance CharterLearn more at axaxl.Unpredictable weather, increasing temperatures, and rising sea levels cause both social inequalities and environmental disruption. We're building a net zero strategy, developing insurance products and services, and mobilizing to advance thought leadership and investment in societal-led solutions.We’re training our colleagues, engaging our external partners, and evolving our sustainability governance and reporting.These include our Matching Gifts program, Volunteering Leave, and our annual volunteering day - the Global Day of Giving.

By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business − property, casualty, professional, financial lines and specialty.

📌 Marketing Planning Assistant (Madrid)
🏢 Axa Group
📍 Madrid

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