Company Overview
We have successfully implemented Salesforce-based CRM solutions across our Europe, North America and Asia divisions. As we continue to scale, our ambition is to evolve and redesign our CRM ecosystem into a truly global, harmonized platform that drives sales excellence, operational efficiency, and data-driven decision-making across all regions.
We are seeking a talented and motivated Salesforce CRM Analyst to join our team and play a critical role in both transforming and standardizing our CRM landscape globally, while supporting ongoing rollouts and continuous improvement initiatives.
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The Salesforce CRM Analyst will be responsible for supporting the redesign, evolution, and global deployment of Salesforce solutions across all regions. This role goes beyond implementation and includes reimagining end-to-end CRM processes, driving standardization, and improving system adoption and performance globally.
You will work closely with the Global CRM Lead, regional analysts, business stakeholders, and external partners to ensure that Salesforce capabilities align with integral business objectives while allowing for necessary local flexibility.
The ideal candidate combines strong Salesforce expertise, business process acumen, and a transformation mindset, with the ability to translate business needs into scalable global solutions.
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CRM Transformation & Global Design
• Lead and contribute to the end-to-end redesign of CRM processes, focusing on harmonization, scalability, and automation.
• Define and maintain global CRM standards, governance, and best practices.
• Ensure alignment between regional needs and global template, avoiding over-customization.




• Drive continuous improvement and long-term CRM strategy and roadmap alignment.
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Manage day-to-day operations of the Salesforce platform for live divisions, ensuring performance, stability, and security.
• Act as the primary technical expert for Salesforce CRM, combining architecture oversight with hands-on support.
• Partner with global teams and product owners to ensure alignment on governance, data integrity, and scalability.
• Collaborate with Data Stewards on data quality, deduplication, and cleansing activities.
• Perform or support advanced data imports and data operations.
• Salesforce Development & Technical Ownership
• Lightning Web Components (LWC)
-Balance declarative vs programmatic development to optimize performance and maintainability.
• Ensure adherence to Salesforce best practices (governor limits, security, scalability).
• Contribute to integration design and implementation (APIs, SAP/ERP connections).
• Support CI/CD, release management, and version control processes.
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Project Delivery & Rollouts
• Lead or support CRM projects across regions (especially Europe), ensuring:
-Delivery quality
• Work in Agile frameworks, managing user stories, backlog, and sprint deliverables.
• Support stakeholders and IT leadership with vendor coordination and solution validation.
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Develop and maintain the CRM roadmap aligned with global strategy and regional priorities.
• UX improvements
-Data Strategy & Management
• Support global data governance, standardization, and quality frameworks.
• Ensure high standards of data accuracy, consistency, and integrity.
• Data migration and mapping
-Data cleansing and deduplication
-Data validation and monitoring
• Collaborate with data roles (Data Engineer, Data Steward).
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Act as the voice of the user community, ensuring business needs are reflected in CRM evolution.
• Track and report usage, adoption, and CRM KPIs.
• Deliver training and enablement programs for new and existing users.
• Act as a key liaison between business and IT teams.
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General
• Excellent English communication skills.
• Strong stakeholder management in global, cross-functional environments.
• Bachelor’s or Master’s degree in a relevant field.
• Minimum 5+ years experience in Salesforce CRM roles.
• CRM transformation / redesign
-Global or multi-region CRM programs
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Strong experience with Salesforce Sales Cloud.
• Advanced Salesforce administration and configuration skills.
• Aura/Lightning Web Components
• Salesforce data model
-Experience with integrations (APIs, SAP/ERP systems).
• Familiarity with DevOps / CI-CD tools and release management processes.
• Salesforce certifications (Administrator + Platform Developer I/II preferred).
• Experience with DevOps tools (e.g., Copado, Gearset, Azure DevOps).
• Java or similar).
• Experience in complex enterprise CRM ecosystems

📌 Salesforce CRM Analyst/Developer position (Marzán)
🏢 ITW EU METAL FASTENERS
📍 Marzán