Who We Are

At 2K, we create some of the most iconic and culture-shaping video games in entertainment, including _NBA® 2K_, one of the top-selling franchises in the world, and legendary titles like _BioShock®, Borderlands®, Mafia, Sid Meier's Civilization_®, and_ XCOM®_, as well as fan favorites _WWE® 2K, TopSpin®_, and _PGA TOUR® 2K._ We build unforgettable experiences by pushing the boundaries of creativity, authenticity and innovation across every genre.

Our portfolio is brought to life by some of the most influential game development studios in the world. Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber, Gearbox, HB Studios,and 2K SportsLab create world-class experiences across platforms.

But what truly powers 2K is our people.

We believe the best ideas come from teams that feel empowered, supported, and inspired. As an equal opportunity employer, we are committed to fostering a diverse, inclusive workplace where people are encouraged to come as they are and do their best work.

What We Need

The In-Game Marketing Specialist,



Owned Media is the operational and strategic lead for the in-game messaging lifecycle within DNA titles. The Specialist operationalizes the in-game weekly ad schedule and storefront offers. This role is responsible for the end-to-end orchestration of targeted marketing and lifecycle campaigns across messaging and commerce, including but not limited to upsell and player engagement journeys, partnership activations, and locker code delivery. Acting as a central hub between Marketing, Product, Insights, Joint Tech (T2/2KT) and Game Studios. In this remit, the specialist also plays an important role in the coordination of pre
- and post-launch in-game QA testing to ensure successful delivery of in-game messaging and storefronts. A critical component of this P4 role involves scaling in-game DNA tech capabilities in partnership with 2KT to unlock greater commercial levers as well as driving the continuous r

📌 In-game Marketing Specialist, Owned Media (Valencia)
🏢 2K
📍 Valencia