22 ago
|
Catenon
|
Barcelona
Brand Manager Hitster (6 months contract)Our client's want people to learn, have fun and be happy thanks to their amazing toys and games. We are currently seeking a highly motivated Brand Manager for the board game Hitster to join their dynamic team during a maternity leave.Responsibilities:As our Brand Manager for Hitster, you’ll build the brand’s positioning, cultural relevance and long-term equity across all touchpoints.Brand Strategy & Positioning: Define the brand positioning and territory, develop brand storytelling and narrative, and manage brand identity and guidelines.Communication & Campaigns: Define the global communication strategy, lead brand campaigns, develop storytelling for product launches, and ensure consistency across all communications.Retail Activations & Brand Execution: Approve brand-related trade activations, ensure brand consistency across markets, support markets in campaign execution.Brand Platforms & Ecosystem: Oversee the brand presence across the brand app, the brand website, the corporate website, and digital platforms., ensuring consistency across these platforms even when managed by other teams.Brand Growth & Audience Development: monitor brand awareness and penetration, identify opportunities to reach new audiences, gather brand insights from markets and communities.Requirements:Degree: University degree in Marketing, Business Administration,
or a related field.Minimum of 3-5 years in a similar role.Strategic & forward thinkingStrong project management skills & strong ability to meet deadlinesAffinity with game products; knowledge of the toy market is a plusFluent in English (C1)Willingness to travel (2/3 times)What is Offered:One extra day off to enjoy your birthdayFlexible working hours in and outShortened workdays on Fridays and in the summerWellbeing platform with psychologists and lifestyle expertsDifferent trainings to succeed in your roleLunch benefit and versátil salaryAn informal and open mentality, performance-oriented culture with short lines of communicationA welcome pack that includes some of our favorite gamesCompany Description:International organization known for its innovative games, puzzles, and toys that bring joy and spark creativity worldwide. Our client enjoys a strong presence throughout Europe and collaborates with distributors and sales representatives globally. The marketing team plays a pivotal role in this dynamic toy industry.Human Resources, Organization and QualityWe are looking for a TRAINING MANAGER to strengthen the International Training & Education Department and support our unique and growing portfolio of brands. This position reports directly to the International...
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📌 Brand Manager (Barcelona)
🏢 Catenon
📍 Barcelona