About the roleJoin our Digital Marketing team and help us make Digital Marketing excellent.We are seeking a Digital Marketing Manager who possesses a blend of strategic thinking, creativity, and technical expertise. The idóneo candidate will have a strong understanding of digital marketing channels, marketing automation using Hubspot and the data-driven optimization of marketing activities.Overall, we are looking for someone who can drive impactful digital initiatives, enhance brand visibility, and in particular contribute to business growth in a strong collaboration with the business.You will do:Hands-on Awareness and Lead Generation CampaignsSetting up comprehensive multi-channel campaigns for awareness, lead generation and retargetingCreation of landing pages, paid ads (Google, Linkedin and others), webinars, newslettersMonitor and manage lead lifecycle, lead scoring, nurturing, contact segmentation, and data cleansingDevelopment and execution of compelling lead nurture programs across target business segments and sales funnel stagesSales Enablement and IntegrationEducate, enable and encourage the sales teams regarding demand generation processes and tools to ensure leads generation and conversion to opportunitiesEnsure sound integration of marketing automation tools with CRM for end-to-end processing of leadsEvaluate and support sales-initiated marketing activitiesWebsite Rehaul and Content OptimizationDefine new webpage components to optimize web page UI / UXImprove content based on keyword research, SEO / GEO / AEO aspects,



consistent with Sulzer brand and style guidelines.Optimize website structure and technical basics to ensure all content is highly visible to users and AIReporting and MetricsReport and develop relevant Key Performance Indicators (KPIs) to ensure business impact of digital marketing activitiesYou need to succeed:Hands-on knowledge in digital campaign set up & execution and performance trackingProven work experience in website creation and maintenance, marketing automation, content marketing and social media marketingExcellent understanding Hubspot is a must ; good understanding of CRM systemMinimum of 3- 5 years experience in lead management, marketing automation and digital marketing project managementExcellent knowledge in website analytics (Google Analytics, Tag Manager) , Google Ads , SEO / GEOAble to effectively work and communicate at all levels within a matrix organizationAnalytical mindsetHigh degree of independence and pragmatismWhat we offer youA permanent contract.A competitive salary as well as participation in the variable remuneration system based on personal and financial objectives.Meal vouchers.Access to a voluntary flexible compensation scheme allowing employees to optimize their salary package (e.g. health insurance, transport, childcare)Be part of an experienced and international team.A Good vibe working environment.The opportunity to grow your career within a solid and well-established international company.Be part of a dynamic organization undergoing continuous transformation and improvement.Offices location: Nuevos Ministerios* Additional benefits may apply depending on the position and location.Sulzer is an equal opportunity employer. We believe in the strength of a diverse workforce and are committed to offering an inclusive work environment.We are proud to be recognized as a Top Employer 2026 in Brazil, Canada, China, Finland, Germany, Ireland, Mexico, Switzerland, South Africa, the UK and the USA.
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📌 Digital Marketing Manager (Madrid)
🏢 Sulzer
📍 Madrid