Описание

Payhawk is a global spend management solution for scaling businesses. It combines company cards, reimbursable expenses, and accounts payable in a single product, helping finance teams control and automate company spending at scale.
Задачи

Become an expert on buying audiences, including customers and personas;
Build market expertise around the product, competitor strengths and weaknesses, target audience pain points, and the technology ecosystem;
Provide Sales and Marketing teams with clarity on Payhawk’s value for its buying audience;
Oversee the creation and optimization of product positioning, value propositions, and messaging;
Collaborate with Marketing and Sales Enablement to produce campaigns and content across the customer lifecycle;
Partner with Product to define product strategy and roadmap based on market and sales insights;
Partner with Product on Design Sprints to research and plan go-to-market propositions for new features;
Lead the creation and maintenance of competitive enablement for Sales and Product teams;
Oversee goals, strategy,



and execution for new product and feature launches;
Connect Product and Commercial teams to ensure shared understanding and strategic alignment;
Track, measure, and continuously iterate across win rate, deal velocity, pipeline, adoption, and expansion.
Требования

Have 2+ years of B2B product marketing or equivalent experience;
Have experience in B2B SaaS and/or a high-growth startup environment;
Demonstrate strong writing, storytelling, and live enablement skills;
Transform complicated concepts into clear and engaging content, including white papers, web pages, videos, ROI calculators, and presentations;
Leverage advanced AI tools for content generation, rapid messaging optimization, and market intelligence analysis;
Make analytical, data-driven, and customer-focused decisions;
Nice to have: B2B SaaS experience, high-growth startup experience.
Условия

Adaptable working hours;
30 Days of paid holiday leave;
Payh

📌 product marketing manager forB SaaS (Madrid)
🏢 Enfint
📍 Madrid