Koalendar is looking for a hands-on Senior SEO Lead to work with us part-time, at least 20 hours per week, and help turn organic search into a stronger revenue growth engine.

The challenge is not simply adding more pages. We already have strong SEO foundations. The focus is mostly on BOFU and MOFU SEO, optimizing and improving what already exists, and connecting search demand to qualified sign-ups, activated users, customers, and MRR.

The idóneo person is senior but execution-oriented: able to audit existing pages, improve them directly, identify semantic and topic-cluster gaps, run SEO experiments using GrowthBoo (or similar tool) and build a practical roadmap tied to growth.

Experience with international SEO is highly valued, especially in France and Germany. Experience improving visibility and traffic from LLMs / AI search is a strong plus.

What you’ll own

- Lead Koalendar’s international SEO strategy across technical SEO, content, internal linking, search intent, localization, and conversion-focused SEO.
- Focus mainly on BOFU and MOFU opportunities, not broad TOFU traffic.
- Improve and scale pages that capture users with clear scheduling intent, including alternative pages, industry pages, use-case pages, pricing-related pages, templates, and tools.
- Own Koalendar’s AI search visibility strategy, increasing brand mentions, citations, and qualified traffic from LLMs and answer engines such as ChatGPT, Perplexity, Gemini, and Google AI search.
- Review already implemented on-page SEO tactics across industry pages, alternative/comparison pages, localized pages, templates, and tools.
- Identify gaps in semantic coverage, topic clusters, internal linking, and search intent.
- Build SEO roadmaps based on business impact, not only search volume.
- Work closely with product, CRO, paid acquisition, and analytics to understand which SEO pages generate sign-ups,



booking pages created, bookings created, customers, and MRR.

What success looks like In the first 90 days, the Senior SEO Lead should be able to:

- Audit Koalendar’s existing SEO performance by page type, country, query, and funnel stage. Primary focus: French and German domains.
- Identify which SEO surfaces generate the most customers and MRR, not only traffic.
- Identify which existing on-page improvements are working, which ones are not moving the needle, and which pages need to be refreshed or restructured.
- Analyze gaps in semantic coverage, topic clusters, internal linking, and search intent across Koalendar’s main SEO surfaces.
- Define the first experiments for localized SEO, template SEO, AI tools, and industry playbooks.
- Create reporting that helps leadership understand SEO as a revenue channel.
- Create a prioritized roadmap across BOFU and MOFU SEO opportunities.

Requirements

- 6+ years of SEO experience. B2B SaaS experience is a must.
- Experience with international SEO and localization, including hreflang, localized keyword research, native search intent, and country-level performance analysis. International SEO for languages like German, and French is a must.
- Experience with AI search, AEO, GEO, or LLM visibility, especially understanding how content is surfaced in Google AI Overviews, ChatGPT, Perplexity, and other answer engines.
- Ability to structure content for clear entity understanding, semantic coverage, comparisons, use cases, and answer extraction.
- Experience connecting SEO performance to product and revenue metrics, not only sessions or rankings.
- Comfortable working with imperfect data and building practical reporting systems.
- Ability to prioritize ruthlessly based on business impact, not just search volume.
- Strong written communication skills, including the ability to turn analysis into clear executive recommendations.

📌 Part-time SaaS SEO Lead for Revenue-Driven SEO Growth (España)
🏢 Koalendar
📍 España