gafas.es is part of SuperVista Group, one of Europe’s leading optical companies. We combine digital customer acquisition with a network of local partner opticians and own stores, connecting online leads with measurable in-store sales. We are looking for a Paid Marketing Specialist.
You will own the performance marketing strategy and customer acquisition activities for the Spanish market.
You will manage a significant marketing budget across multiple digital channels, with a clear focus on generating qualified leads, appointments and profitable customer growth.
gafas.es is part of SuperVista Group, one of Europe’s leading optical companies. We combine digital customer acquisition with a network of local partner opticians and own stores, connecting online leads with measurable in-store sales. We are looking for a Paid Marketing Specialist.
You will own the performance marketing strategy and customer acquisition activities for the Spanish market.
You will manage a significant marketing budget across multiple digital channels, with a clear focus on generating qualified leads,



appointments and profitable customer growth.
What you’ll do
- Define and execute the performance marketing strategy for Spain.
- Manage budgets and campaigns across Google Ads, Meta Ads, Microsoft Ads and other acquisition channels.
- Monitor and optimize key KPIs including CPL, cost per appointment, conversion rate and CAC.
- Analyze the full funnel from advertising click to lead, appointment and final sale.
- Run A/B tests across creatives, audiences, offers and landing pages.
- Identify growth opportunities and test new channels, technologies and AI tools.
- Collaborate with local and international Marketing, Sales, CRM, Analytics and other teams.
- Report performance, forecasts and recommendations to senior stakeholders.

What you bring
- 4+ years of experience in performance marketing, digital acquisition or growth.
- Strong hands-on experience with Google Ads and Meta Ads .
- Strong analytica

📌 Paid Marketing Specialist (Madrid)
🏢 Gafas.Es By Supervista España
📍 Madrid