21 ago
|
Stryker
|
Madrid
Experteer Overview
As Senior Manager Brand Marketing for the EMEA Visualization business, you lead the regional marketing function and develop a high-performing team across Brand, Product Management and Sales Enablement. You will shape and execute the regional marketing strategy to drive growth, profitability and market share in a collaborative, matrixed organization. Engagement with customers, thought leaders, and cross-functional partners will fuel insights, product life-cycle planning, and market-access initiatives. This role offers strategic impact in a general medical technology leader with a mission to improve healthcare outcomes.
Compensaciones / Beneficios
• Define and execute the annual and long-range regional marketing strategy aligned with global goals
• Lead and develop a team (4 direct, 9 indirect) and foster growth-oriented performance
• Collaborate with EMEA sales leadership to align marketing and commercial priorities
• Develop relationships with industry stakeholders and customers to generate strategic insights
• Oversee market access, government affairs, and health-economics initiatives
• Manage regional product lifecycles including launches and phase-outs
• Drive portfolio development with new product development, line extensions, and potential Mu0026A
• Lead commercialization planning with Portfolio teams and oversee branding, messaging, and pricing
• Identify education and brand experience opportunities to boost brand perception
• Organize scalable,
regional customer engagement events and develop KOLs for the brand
• Collaborate with Global Marketing on upstream and downstream projects
• Develop metrics to evaluate marketing impact and build Pu0026L understanding for the Visualization business
• Provide performance analysis and define actions to meet strategy
• Identify cross-region and cross-division opportunities to grow customer value
Responsabilidades
• Bachelor's degree required
• 10+ years in international Marketing/Brand Management or similar fields (MedTech, Biotech, Pharmaceuticals, healthcare)
• Experience leading/coaching teams (4+ years preferred)
• Proven ability to lead marketing projects with timely outcomes and growth impact
• Excellent interpersonal, persuasive, and presentation skills in English
• Strong collaboration and networking skills in a matrixed organization
• Ability to relate to stakeholders across markets and cultures
• Strong strategic, analytical, and problem-solving capabilities
• Ability to navigate complex interdivisional procedures and policies
• Ethical handling of confidential information
• Proficiency in Microsoft Office (Excel, Word, PowerPoint)
• Travel up to 40%
• MBA and/or Capital Equipment experience are a plus
Requisitos principales
• Flat hierarchies
• personal and internal career development
• competitive salary and benefits
• recognition programs for performance
• collaborative and inclusive environment
• meaningful impact on healthcare outcomes
📌 Senior Manager, Brand Marketing, EMEA | Minimally Invasive Surgery Visualization (Madrid)
🏢 Stryker
📍 Madrid