? WE’RE HIRING: Activation Specialist — €22,000/year (€19K fixed + €3K variable)

⚠️ IMPORTANT: Applications that do not meet the mandatory requirements (based in Madrid, office-only, full-time, legal right to work in Spain, Spanish proficiency required) will not be considered.

? About Payflow

At Payflow, we’re building the future of employee financial wellbeing through Salary on Demand and Flexible Benefits products.

Our mission is simple: give people access to their earned salary whenever they need it — as easily as ordering an Uber, Glovo, or starting Netflix ?

Through Salary on Demand, employees can access their earned wages instantly instead of waiting until payday, while our Flexible Benefits products help companies offer smarter financial benefits tailored to their teams.

We’re a Y Combinator-backed company, one of the top startups in Spain, and we’re just getting started.

? Why this role matters

Payflow is a B2B2C company. Our clients are companies, but the real success of our product depends on the engagement of the employees who use it every day.





Even if a company is happy with Payflow, we need employees to:
- ? Download and activate the app
- ? Use Salary on Demand when they need it
- ✨ Discover and engage with our features
- ? Use our Adaptable Benefits card as much as possible

This position is critical for product adoption and engagement. Your work will directly impact app activations, recurring usage, and Flexible Benefits card usage.

? What you’ll do

? Manage and optimize our CRM / engagement platform (segmentation, automations, triggers)

? Design activation and engagement journeys to increase app adoption and card usage

? Create communication assets (emailings, banners, landing pages, web materials, videos, etc.)

? Write and design newsletters

? Manage Payflow’s social media channels

? Organize and execute webinars and activation events

? Monitor campaign performance and propose improvements based on data and user behavior

? Suggest

📌 Activation Specialist (Madrid)
🏢 Payflow (YC S21)
📍 Madrid