20 ago
|
Leadtech
|
España
We are looking for a Performance Marketing Specialist to join our Marketing team. In this role, you will be responsible for the day-to-day execution and optimization of global paid search campaigns, with a specific focus on driving high-quality users through Google Ads & Bing Ads.
This is a high-impact, hands-on role for someone who has already operated at scale, is comfortable managing 8-figure monthly budgets, and deeply understands how performance marketing works in complex environments.
The adecuado candidate is highly analytical and data-driven, with a strong ability to identify growth opportunities, optimize campaigns efficiently, and continuously improve performance. You should be comfortable using data to make decisions, testing new approaches, and moving quickly to scale successful strategies and accelerate growth.
You will work in a cross-channel environment, closely collaborating with Product, Data, Creative, and CRO teams, and contribute directly to profitable growth by optimizing LTV/CAC for some of our most relevant global products.
Key responsibilities:
Plan, execute,
and optimize Search campaigns across Google Ads, Bing, and other relevant search networks.
Manage and scale high-volume budgets, focusing on pLTV, ROAS, and ARPU.
Develop keyword strategies, ad copy, and bidding approaches tailored for subscription funnels.
Run structured A/B tests on creatives, landing pages, and bidding strategies.
Work with Product and Lifecycle teams to improve onboarding, conversion, retention and renewal flows.
Collaborate with Data & Analytics to improve attribution, reporting, and cohort-based insights.
Monitor technical KPIs: Track and report on daily performance.
Manage budgets and pacing to maximize efficiency while hitting growth and profitability goals.
Stay up-to-date on industry trends, automation tools, and platform updates.
Required skills:
Must have
2+ years Hands-on experience managing Google Ads & Bing Ads campaigns.
Collaborative mindset with experience
📌 Performance Marketing Specialist (España)
🏢 Leadtech
📍 España