Sales Manager – International Business Development

Specialist Technology Manufacturer | Madrid, Spain
A specialist technology manufacturer based in Madrid is looking for an energetic, commercially driven Sales Manager to accelerate its international growth across Europe, Asia and Latin America.

The company develops specialist detection and monitoring technology for applications including parking facilities, tunnels and industrial environments. Its solutions also complement the wider fire detection and industrial technology markets, creating opportunities to work with distributors, OEMs and other commercial partners internationally.

We're looking for someone who enjoys opening doors, finding new customers, developing distributors, entering new markets and turning opportunities into long-term commercial relationships.

You'll have the opportunity to influence the company's international sales strategy while building on an established international customer and distributor base.

Proactively identify and approach new customers, distributors and commercial partners
Build relationships with industrial, controls and technology businesses
Lead commercial discussions and negotiations from first contact through to agreement
Identify opportunities across detection, fire safety and wider industrial technology markets
Gather market intelligence and identify emerging commercial opportunities
Work closely with senior management to help shape the international sales strategy

Your exact industry background is less important than your commercial attitude, energy and willingness to create opportunities.

You'll be comfortable picking up the phone,



introducing yourself to a prospective customer and starting a commercial conversation from scratch.

At the same time, you'll have the maturity to develop existing relationships, understand technical customer requirements and negotiate longer-term commercial agreements.

Experience in sales, business development, technical sales or another customer-facing commercial role
A good level of English
Industrial automation and controls
HVAC and associated controls
Industrial safety
Knowledge of electronics would be particularly useful, but the company is prepared to support the right person in developing their product knowledge.

You could already be an experienced international salesperson, or you might be a Sales Engineer, Technical Sales Executive or Business Development professional ready to take the next step.

We're hiring for drive, potential and commercial capability – not simply a job title or an existing contact list.

You'll regularly travel internationally to meet distributors, prospective customers, OEM partners and other commercial contacts, with opportunities spanning Europe, Asia and Latin America.

Percentage of sales, paid monthly
Realistic OTE: Approximately €60,000–€65,000 depending on performance
It is now looking for someone who can help take its international commercial operation to the next level.

You'll have the opportunity to open new markets, develop distributors, build OEM relationships, create a strong international pipeline and directly influence how the company's international sales operation develops.

This is an opportunity to help build the international sales structure rather than simply inherit one.

📌 Sales Director & Board Member (Madrid)
🏢 April Quest
📍 Madrid