Performance Marketing & CRM Associate (Valencia)

Performance Marketing & CRM Associate (Valencia)

19 ago
|
Plug And Play
|
Valencia

19 ago

Plug And Play

Valencia

WHO WE ARE Plug and Play Tech Center is the ultimate innovation platform, bringing together the best startups and the world’s largest corporations to create the most meaningful connections that bring innovation to anyone, anywhere. Within our platform, we focus on various sectors, including a dedicated energy vertical where pioneering startups meet industry leaders in the energy sector.WHO WE ARE LOOKING FOR:You will own the day-to-day execution of our paid channels and email marketing, working closely with the Digital Manager and the wider growth team to generate demand, nurture leads, and turn traffic into pipeline. This is a hands-on execution role — you will be in the platforms daily, running campaigns, testing, optimising, and reporting.Paid Media ExecutionOwn the day-to-day management of Meta and Google Ads — campaign setup, audience targeting, bid management, and ongoing optimisation.Support the launch and growth of YouTube as a performance channel.Lead the launch of LinkedIn Ads, including sponsored content and lead gen forms, as we expand into ABM-style targeting for corporate audiences.Leverage AI tools to draft, generate, and iterate on ad creative and copy when needed to scale testing.Work with the Digital Manager to define channel mix, budget allocation, and testing roadmap.Email Marketing & HubSpotOwn email marketing end-to-end — strategy, build, deployment, optimisation, and performance reporting.Set up and optimise email workflows in HubSpot, including segmentation, A/B testing,



and lifecycle triggers.Maintain HubSpot email database health: list hygiene, contact properties, and suppression logic.Reporting & AnalyticsReport weekly and monthly on paid channel performance — CPL, CPC, ROAS, MQL volume by channel.Track email performance and flag issues early (deliverability, engagement drops, unsubscribe spikes).Contribute to the monthly marketing performance summary for leadership.REQUIRED SKILLS AND EXPERIENCE2-4 years of hands-on experience in performance marketing, ideally in a B2B environment.Proven experience running Meta and Google Ads campaigns independently — not just supporting an agency.Some exposure to LinkedIn Ads and Youtube Ads and willingness and curiosity to develop this further.Strong email marketing skills — you know what makes a good nurture track, how to segment, and what to measure and how to ace a newsletter.Working knowledge of HubSpot, specifically email workflows, segments, and campaign tracking.Proven experience in managing six-figure budgets with multiple locationsComfortable with data — you report on your own performance, spot what is working, and propose what to change.HubSpot certification.Knowledge of Salesforce or a similar tool.You will be working to a strategy defined by the Digital Manager and Growth Marketing Director- not setting it from scratch.

You will have room to propose, test, and improve, but you need to be comfortable with clear direction and a focus on delivery.

📌 Performance Marketing & CRM Associate (Valencia)
🏢 Plug And Play
📍 Valencia

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