The Associate Director, Adoption Strategy & Enablement sits within the Operational Data Strategy function in BioPharmaceuticals Clinical Operations and reports to the Director, Adoption, Enablement & Literacy.

The role is accountable for defining and leading the adoption and activation approach for a portfolio of priority digital products, data products, AI-enabled capabilities and new ways of working, ensuring they are embedded into operational workflows and deliver sustainable business value.

Engaging from early product shaping through pilot activation, deployment, scale-up and sustainment, the Associate Director defines target user personas, priority operational use cases, expected user behaviours, workflow entry points and adoption success measures. The role works with Product Managers, Business Process Owners and business users to understand how capabilities affect data flows, decision points, roles and hand-offs, and to redesign workflows so that effective use becomes part of routine practice.

The role designs and leads capability activation pilots,



evaluates deployment and scale-up readiness, and uses user feedback, workflow observations, query performance and quantitative usage evidence to recommend improvements to products, processes, enablement approaches and implementation sequencing.

Working in partnership with Product and Transformation Leads, Business Process Owners, Implementation Leads, Change Managers, Learning and senior stakeholders across R&D;, the Associate Director provides the link between capability design and effective operational use. The role also develops scalable adoption methods, enablement assets and portfolio-level insights that support decisions on where to pilot, adapt, scale, sustain or reprioritise priority capabilities.

Typical Accountabilities
- Capability adoption and product activation: Define target user personas, priority operational use cases and expected user behaviours for assigned digital products, AI-enabled capabil

📌 Associate Director, Adoption Strategy (Barcelona)
🏢 Astrazeneca
📍 Barcelona