At Bondora, our mission is simple: to make finance easy, transparent, and accessible for everyone.
Founded in 2008, we’ve helped more than 700,000 customers across Europe borrow and invest effortlessly through our trusted digital products.
As a rapidly growing financial technology company, we’re reaching new heights with a bold vision. We’re set to acquire a banking license, unlocking a world of possibilities for our customers. Join us on this journey and let’s build the future of finance together!
As the Head of CRM & Lifecycle Marketing at Bondora, you'll own the strategy behind how we engage, retain, and grow our existing customers. You'll lead our CRM function, driving lifecycle marketing initiatives that increase customer activity, repeat borrowing, and long-term value.
This is a strategic, hands-on leadership role where you'll work closely with Product, Data, Engineering, Risk, and Country teams to build personalised customer journeys, optimise performance through experimentation and AI, and continuously improve how we connect with customers across every touchpoint.
Orchestrate Bondora's customer-level engagement system: own the data → decision → orchestration → delivery → outcome → data loop across owned digital surfaces,



direct messaging channels, paid media audience syncs, and support surfaces.
Drive cross-functional partnerships: acquisition, product, analytics, engineering, legal, risk, and country managers. Analyse, learn, iterate: feed performance insights back into model retraining, rules tuning, and channel optimisation.
10+ years hands-on lifecycle/CRM/retention marketing, fintech or recurring-revenue models preferred.
~ Comfortable using AI tools to improve segmentation, campaign optimisation, workflow automation, and marketing insights, with strong judgement on where human oversight is essential.
~Deep expertise in direct channels (email, SMS, WhatsApp, push) across segmentation, automation, performance optimisation.
~ Iterable/SFMC/HubSpot acceptable).

Work in an environment that encourages growth and innovation - with resources and budget for continuous learning.
Meet Anna , our Recruiter — your first chat to share your story and ambitions.
Chat with Olga Kikas , our Chief of People.
If you'd like to read how Bondora collects, uses, and protects your personal data during recruitment, please see HERE.
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📌 Head of CRM & Lifecycle Marketing (España)
🏢 Bondora
📍 España