Job Introduction

The Role:

As a Regional Brand Visual Merchandiser, you will lead and elevate the visual merchandising standards across a portfolio of stores in our Franchise & Wholesale channel Spain & Portugal. Working closely with Store Managers, Area Managers and the Central Visual Merchandising team, you will ensure every store delivers a commercially driven, customer-focused and brand-consistent experience. You will coach store teams, drive execution of seasonal campaigns, and use performance insights to maximise sales and customer engagement.

You Will

- Own the visual merchandising standards across all stores within your area, ensuring consistent execution of brand guidelines.
- Plan and deliver seasonal launches, campaigns, window installations and store refreshes.
- Partner with Area Managers and Store Managers to align visual priorities with commercial objectives.
- Coach, develop and inspire store teams to build visual merchandising capability and accountability.
- Conduct regular store visits, providing clear feedback, action plans and follow-up support.
- Analyse sales performance,



customer behaviour and product trends to optimise visual presentation.
- Identify opportunities to improve space utilisation, product placement and customer journey.
- Support new store openings, relocations, refits and major store projects across all territories
- Collaborate with the Central VM team to adapt national guidelines to suit local store formats while maintaining brand consistency.
- Build strong relationships with key stakeholders and act as the visual merchandising expert for your area.

You Bring:

- Proven experience in visual merchandising across multiple retail locations or regions.
- Strong commercial awareness with the ability to translate data into visual actions.
- Excellent styling, presentation and space planning skills.
- Experience coaching and developing store teams.
- Strong communication and stakeholder management skills.
- Willingness to travel extensively across your area, including occasional overnight stays.
- Ability to prioritise, work independently and manage multiple projects.

📌 Regional Brand Visual Merchandiser (Madrid)
🏢 Superdry
📍 Madrid