17 ago
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Medflix
|
Santander
1. Own the Medflix Narrative Craft our voice, story, and messaging across all "On Air" brands. Turn clinical topics into compelling stories doctors want to watch and share. Build a unified brand experience across events, digital, and community touchpoints. 2. Drive All Digital Growth Run and optimise paid + organic campaigns across Linked In, Meta, Google, X, You Tube. Scale registrations, conversions, and engagement for dozens of integral events. Build funnels, deploy A/B tests, and push performance with a data-first mindset. 3. Build & Energize the Clinician Community Create the strategies that keep doctors coming back: newsletters, interactive features, loyalty loops, and referral engines. Understand what clinicians need — and deliver content that feels genuinely useful. 4. Lead Creative & Production Teams Manage designers, video editors, copywriters, and campaign managers. Own the full production cycle of every asset: ads, event promos, livestream graphics, post-event summaries, etc.
Control the entire content experience on the day of the event — from storytelling flow to on-screen pacing. 5. Be the Marketing Brain Across the Company Collaborate with CEO, scientific directors, sponsors, and product teams. Bring consistency and excellence across EU, US, Middle East, and Asia initiatives. Support industry partnerships with strong, measurable value delivery. What You Bring 7+ years in marketing, ideally in digital media, healthtech, or live-content businesses. Real experience running high-stakes, multi-channel campaigns. Strong narrative instincts: you know how to make complex topics easy, engaging, and memorable. A track record of leading creative teams and building brand identity. Comfortable owning deadlines, pressure, and large-scale live events. Bonus: familiarity with medical audiences or professional community platforms. Super fluent in English Why This Role Matters You'll shape how tens of thousands of clinicians worldwide discover content, attend events, and
📌 Marketing director (Santander)
🏢 Medflix
📍 Santander