The Wholesale Marketing Executive will support the strategic and operational development of Majorica's trade marketing activity across wholesale and travel retail channels.
This is an exciting moment for Majorica as we enter a new chapter of brand transformation and redefine our wholesale strategy, with a stronger focus on premium and luxury environments and international growth.
The role will be responsible for translating the integral brand strategy into relevant, impactful and commercially effective executions across wholesale and travel retail partners. This includes understanding the specific needs of each account, developing appropriate marketing solutions and ensuring that the Majorica brand is consistently and beautifully represented across all customer touchpoints.
The role combines strategic thinking, project management and hands-on execution, working closely with Sales, Marketing, Product, Retail and external partners to bring campaigns, collections and brand experiences to life.
KEY RESPONSIBILITIES
Trade Marketing & Brand Deployment
· Act as the main marketing point of contact for Wholesale and Travel Retail teams, understanding account needs and translating commercial briefs into effective marketing solutions.
· Work closely with Account Managers to recommend the right marketing approach to support specific commercial objectives, markets and retail environments.
· Develop and execute account-specific marketing plans in line with the global brand strategy and guidelines.
· Ensure consistent and premium execution of the Majorica brand across wholesale, travel retail and distributor touchpoints.
· Coordinate the production and deployment of marketing and visibility materials, working with internal teams and external suppliers.
· Manage the annual refresh of campaign imagery and marketing assets in line with campaign usage rights.
· Develop evergreen imagery and other brand assets for key accounts when required, in collaboration with internal