17 ago
|
Mega Studio
|
España
17 ago
Mega Studio
España
About Us: Mega Studio is at the forefront of the rewarded gaming space, creating innovative web and mobile experiences that blend entertainment with real-world rewards. Recognized for our cutting-edge technology and user-centric design, we engage players by delivering games that entertain and incentivize through tangible benefits. We are seeking a Freelance Marketing Manager to drive the marketing efforts for our web and mobile products. This role is perfect for a creative, results-oriented individual with a strong background in digital marketing and product promotion in the gaming or tech space. Role Overview: As the Freelance Marketing Manager, you will develop and execute marketing strategies to promote Mega Studio's web and mobile products. You’ll play a critical role in building awareness, acquiring users, and retaining an engaged audience through innovative marketing campaigns and strategic partnerships. Responsibilities: Campaign Management & Strategy: Develop and implement marketing campaigns to promote web and mobile products across digital channels. Manage ad campaigns on platforms such as Google Ads, Facebook, Instagram, Tik Tok, and others, optimizing for user acquisition and retention. Create go-to-market strategies for new product launches, ensuring maximum visibility and impact. Content Creation & Branding: Oversee the creation of engaging content, including app store descriptions, social media posts, blogs, and email newsletters. Collaborate with the design and product teams to ensure consistent branding across all channels. Develop and maintain a content calendar to support product marketing efforts. Data & Analytics: Track, analyze,
and report on marketing campaign performance using tools like Google Analytics, Mixpanel, or Appsflyer. Use data-driven insights to optimize campaigns and improve KPIs, such as cost-per-acquisition (CPA) and lifetime value (LTV). Community & Partnerships: Build and maintain relationships with influencers, affiliates, and partners to expand product reach. Engage with the gaming community on social media and forums to increase product visibility and foster loyalty. Coordinate user feedback initiatives to inform product improvements and marketing strategies. Requirements: MAJOR ADVANTAGE: Mobile Gaming UA Professional Experience: Proven track record in marketing web and mobile products, ideally in gaming or tech industries. Experience managing user acquisition campaigns for apps, including app store optimization (ASO). Strong understanding of digital marketing strategies, including social media, SEO, PPC, and content marketing. Skills & Tools: Expertise with analytics tools (e.G., Google Analytics, Appsflyer, or similar platforms). Strong copywriting and communication skills tailored for diverse audiences. Proficiency in campaign management tools and platforms (e.G., Meta Ads Manager, Google Ads). Familiarity with CRM and email marketing tools like Hub Spot, Mailchimp, or similar platforms. Preferred Qualifications: Background in the rewarded gaming space or a strong understanding of gamification principles. Experience working with cross-functional teams in a fast-paced environment. What We Offer: Competitive freelance compensation based on experience and deliverables. The flexibility to work remotely with a dynamic and passionate team. A chance to contribute to the cutting-edge intersection of gaming, rewards, and technology.
📌 Head Of User Acquisition (España)
🏢 Mega Studio
📍 España