A family-owned company, bioMérieux has grown to become
a world leader in the field of in vitro diagnostics
. For more than 60 years and across the world, we have imagined and developed
innovative diagnostics solutions
to
improve public health
. Today, our teams are spread across 46 countries and serve 160 countries with the support of a large distribution network.

Come and join a family-owned global company with a long-term vision, and a human-centered culture .

Kindly submit your application in English.
We are looking for a Senior Marketing Director Molecular Franchise – EMEA who will work and grow within the EMEA Marketing organization, reporting to the VP Clinical Marketing EMEA. This is a key regional marketing leadership role responsible for deploying the Global Molecular strategy in EMEA and coordinating with his/her team the local strategic and tactical execution across our Molecular strategic product range in EMEA’s 8 clusters of countries, managing by influence across the Region.

Responsibilities




This position provides a critical regional layer between Global Marketing Product & Market Management teams and cluster-level Marketing teams, responsible for:
- Cascading Global Marketing Molecular strategy, regionalizing it through a clear definition of EMEA priorities
- Coordinating innovative molecular product launches across EMEA following the bioMérieux Launch Excellence process
- Consolidating Voice of Customer and market insights from the field to feedback the General team and nurture the definition and adaptation of Global strategy
- Supporting local teams in their commercial success by ensuring consistent yet locally relevant execution and escalating marketing roadblocks for resolution.

The Sr Marketing Director Molecular Franchise – EMEA and his/her team will play an active role in regional commercialization strategies and cross-functional alignment - ensuring that both global strategic intent and local commercial realities are accounted for.

This po

📌 Senior Marketing Director Molecular EMEA (Madrid)
🏢 Biomérieux
📍 Madrid