Looking for a challenging new role in a creative environment?
Camper is a contemporary footwear brand based on the Mediterranean island of Mallorca.
Combining design-driven innovation with over 145 years of shoemaking heritage, we are a certified B Corp that creates collections inspired by the laid-back local lifestyle and the arts, fusing traditional craftsmanship with contemporary design.
A fast-paced work environment on the largest Balearic island awaits. Want to discover
more? Read on.
Mission of the Position
As our Go-To-Market Specialist, you will work closely with the GTM Manager, acting as a bridge between product and commercial business. You will support the end-to-end GTM lifecycle, contributing to the selection and prioritization of products and initiatives that maximize both our brand equity and our commercial growth.
Description of Responsibilities
1. GTM Planning & Operational Excellence
- Product & Content Curation:
Support the GTM Manager in aligning product selection with the collection and business needs. You will collaborate with Art Direction, Brand,
and Content teams to ensure the GTM execution elevates the collection’s narrative.
- Framework coordination:
Maintain and update the master GTM documentation, ensuring all stakeholders (Product, Comms, Content and commercial departments) are aligned on timelines and objectives.
- Alignment:
Act as the point of contact between departments to ensure a seamless and effective GTM activation across channels, and brand consistency.
2. Market Analysis & Consumer Insights
- Performance Storytelling
: Analyze the performance of product launches and brand campaigns. You won't just look at numbers; establishing best practices and insights that inform future GTM strategies and product priorities.
- Understanding the market
: Conduct market research to identify target audiences and market opportunities.
3. End-to-End Launch & Timeline Coordination
- Launch Coordination:
Led the end-to-end launch process
📌 GTM Specialist (Inca)
🏢 Camper
📍 Inca
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