Job Type: Permanent Build a brilliant future with Hiscox Director Marketing Europe (gn) Department : Marketing Europe Reports to : CMO Europe & Head of Direct Hiscox Europe CDMP Our mission is clear: one strong marketing voice, a unified, powerful and scalable Hiscox brand and excellence in customer solutions across Europe – always close to the market and customers’ needs. Hiscox Europe’s Propositions, Direct, Marketing, Communications unit (PDMC) becomes a European performance engine with shared standards, platforms and a clear framework – combined with targeted local excellence. This makes us faster, more consistent, more effective and more impactful. Our ambition: further drive and enable growth, increase efficiency, strengthen the brand and raise satisfaction among customers, partners and internal stakeholders. We create measurable value: more growth through scalable campaigns and tailored propositions, lower costs through standardization and shared assets, a stronger cross market brand and better steering through common KPIs and transparent processes. The step from “I” to “We” to One Hiscox is significant – professionally and personally. It defines consistent roles and decisions at both European and local level, and it establishes European centres of excellence in Marketing, Brand & Communications, Proposition & Customer Solutions, Performance Marketing and Customer Experience. Local strength remains crucial: our on-the-ground presence and proximity to brokers and end customers. Central and local roles complement each other in one united team.
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Role Summary
The Director of Marketing Europe plays a pivotal leadership role in driving Hiscox’s commercial growth across the European region. Reporting directly to the CMO Europe & Head of Direct, this role is accountable for translating the European marketing strategy into effective execution across markets, enabling distribution teams, and strengthening the Hiscox brand.
Key Responsibilities
- Strategic leadership including defining the annual European marketing strategy.
- Team leadership & development across markets and channels for a team of ~11-12 people.
- Market & distribution enablement including broker engagement.
- Marketing strategy implementation and campaign activation.
- Content & creative leadership ensuring high-quality and localized assets defined to channel needs.
- Digital & CRM excellence includes platform optimization and automation for B2B channels.
- Cross-functional collaboration with Group Marketing, CEO EU Office, Propositions, Underwriting, Sales, Comms/PR, Data & Analytics, Tech/IT.
- Marketing strategy, planning and pan european campaign execution as well and performance measurement.
- Content strategy,
production and asset management.
- Digital marketing excellence B2B.
- Broker/partner engagement programs.
- B2B and B2C event planning and execution (trade fairs, exhibitions, broker events etc.).
- Marketing budget ownership.
- #LI-DS1
Key Skills & Competencies
- Strategic clarity.
- Collaboration.
- Innovation.
- Data driven.
- Decision making.
- Experience & Qualifications Leadership in multi-country marketing organizations.
- Strong strategic mindset with operational excellence.
- Expertise in digital marketing, content creation, CRM and B2B Marketing.
- Fluent in English and ideally in other languages as well.
- Experience enabling commercial teams.
- Strong stakeholder management and communication skills.
Work with amazing people and be part of a unique culture
If you want to help build a brilliant future; work with amazing people; be part of a unique company culture; and, of course, enjoy great employee benefits that take care of your mental and physical wellbeing, come and join us.
If you want to build a great career with a company that prioritises strong values – such as integrity and courage – where our people always pull together to do the right thing for each other and our customers, then we’d love to hear from you.
We’re a general, specialist insurer headquartered in Bermuda and listed on the London Stock Exchange. xqbhyrx With 3,000 employees and 32 offices in 12 countries we’re a business with lots of opportunity for people with talent, spark and lots of ambition.
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📌 Director Marketing Europe (gn) (Madrid)
🏢 Hiscox
📍 Madrid